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Mato Grosso do Sul: Leading the Way in Ecotourism

In a surprising turn of events, Mato Grosso do Sul, renowned for its prominence in agribusiness, has emerged as a global frontrunner in ecotourism. This transformation, spearheaded by the municipality of Bonito, marked a significant milestone in 2023, earning the distinction of being the world’s first carbon-neutral ecotourism destination. But how did a state primarily associated with agribusiness pivot so remarkably towards sustainability and eco-conscious tourism? “Delving into this remarkable evolution necessitated an immersive exploration of the region, compelling me, as a documentarian, to venture alongside the talented director of photography Maxwell Polimanti and the accomplished executive producer Gisele Abrahão from LPM.World.” Adriana Farias Our journey unveiled a narrative that transcended conventional expectations. The documentary “Mato Grosso do Sul – Ecotourism Trailblazer to the World,” comprised of four compelling episodes, offered an insightful narrative about this transformation. This film received critical acclaim, earning a prestigious spot at the Travel FilmFest, a renowned international cinema festival held in Europe last October. Its recognition as a finalist in the best documentary category further underscored the significance of this paradigm shift. At the heart of this revolution stands Bonito, a municipality that etched its name in history by securing the coveted title of the world’s inaugural carbon-neutral ecotourism destination in 2023. The distinction, conferred by the esteemed Green Initiative, endorsed by the United Nations, signifies a system that absorbs more carbon than it emits during its operations. This acknowledgment empowers this tourist haven to pioneer innovative climate-conscious products and services. The certification not only underscores Bonito’s commitment to sustainability but also facilitates a platform for fostering actions that stimulate climate-smart innovations within the tourism industry. It heralds a new era where ecotourism and sustainability aren’t mere buzzwords but tangible, actionable principles embraced and embodied by a region once primarily synonymous with agricultural prowess. This pivotal recognition reverberates beyond mere accolades. It exemplifies a profound shift in mindset and approach—a testament to how a region deeply rooted in one industry can transition towards sustainability while preserving its natural wonders. Bonito’s narrative stands as a beacon of hope—a testament to the fact that industries can pivot, regions can transform, and paradigms can shift towards a more sustainable future. As the world grapples with environmental challenges, Bonito stands tall as an exemplar, inspiring others to emulate its success and embark on their journey towards sustainable tourism. The journey of Mato Grosso do Sul—from agribusiness stronghold to an ecotourism bastion—is not merely a tale of transformation but a beacon guiding the way towards a more sustainable, environmentally conscious future for destinations worldwide. Source: Terra, Redação Planeta

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Forest Conservation and Restoration: A Crucial Ally in the Fight Against Climate Change

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The urgency of addressing climate change has never been more evident, and a recent study underscores the potential of forest conservation and restoration in mitigating the climate crisis. Published in Nature.com and based on collaboration among hundreds of leading forest ecologists, the research emphasizes the importance of allowing existing trees to age in healthy ecosystems and restoring degraded areas. The findings suggest that through these measures, an impressive 226 gigatonnes of carbon could be sequestered—equivalent to nearly 50 years of US emissions for 2022. However, the study cautions against the simplistic approach of mass monoculture tree-planting and offsets, urging a nuanced strategy that prioritizes both carbon drawdown and biodiversity. The Carbon Sequestration Potential The study highlights that humans have cleared approximately half of Earth’s forests, with ongoing destruction in critical regions like the Amazon rainforest and the Congo basin. The research estimates that outside of urban agricultural areas in regions with low human footprints, forests can draw down significant amounts of carbon. Protecting standing forests and allowing them to mature into old growth ecosystems, such as the Białowieża forest in Poland and Belarus or California’s sequoia groves, could realize 61% of this potential. The remaining 39% could be achieved by restoring fragmented forests and areas that have already been cleared. The Role of Biodiversity Emphasizing the importance of biodiversity, the researchers warn against planting vast numbers of single species, citing that such monoculture approaches would hinder forests from realizing their full carbon drawdown potential. The study advocates for urgent cuts to fossil fuel emissions and stresses the significance of biodiversity in aiding forests to achieve their maximum carbon sequestration capabilities. Challenges and Considerations The researchers acknowledge challenges such as the increasing threat of forest fires and rising temperatures due to the climate crisis, which could diminish the potential of forests to sequester carbon. Lidong Mo, a lead author of the study, notes, “Most of the world’s forests are highly degraded. In fact, many people have never been in one of the few old growth forests that remain on Earth.” To overcome these challenges and restore global biodiversity, ending deforestation becomes a top priority. Meeting Targets and Moving Forward While acknowledging the commitment made at Cop26 in 2021 by world leaders to halt and reverse deforestation by the end of this decade, the researchers stress the need for countries to stay on track. Brazil, Colombia, and Indonesia are mentioned as nations making progress, but overall, concerted global efforts are necessary. The study underscores the importance of meeting targets set by the UN climate and biodiversity agreements to unlock the full potential of forests in the fight against climate change. Conclusion In conclusion, the study offers a hopeful perspective on the role of forest conservation and restoration in the battle against climate change. It not only emphasizes the massive carbon drawdown potential but also highlights the need for a holistic approach that prioritizes biodiversity and addresses the challenges facing the world’s forests. As the global community grapples with the climate crisis, the study suggests that a combination of protecting standing forests and restoring degraded areas could reshape forest conservation from mere emissions avoidance to a powerful tool for massive carbon drawdown. Source: The Guardian

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Forest Friends Nature and Climate Positive Reforestation and Ecosystem Restoration

Forest Friends Climate and Nature Positive Ecosystem Restoration

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Rebuilding Biodiversity with Forest Friends In an era where environmental consciousness is at the forefront of global concerns, the launch of Green Initiative’s Forest Friends, an inclusive certification label for the planting of trees, marks a significant step toward the effective restoration of ecosystems in recognized biodiversity hotspots. Addressing Global Challenges Green Initiative has a comprehensive approach to ecosystem restoration, reforesting with a diverse range of flora species native to the regions; Tambopata National Reserve and Peninsula de Osa, both of which are classified as Biodiversity Hotspots by the Critical Ecosystem Partnership Fund (CEPF). Hotspots must contain at least 1,500 species of endemic vascular plants and have lost at least 70% of its primary native vegetation, effectively making these regions prime real estate for the conservation of biodiversity. Collaboration for Ecosystem Restoration Our ecosystem restoration practices are implemented and reinforced by our local partners. We work together with Saimiri Foundation in Peninsula de Osa, a rainforest ecosystem in Costa Rica harboring 2.5% of the world terrestrial biodiversity, to identify priority areas for the reestablishment of forest connectivity and help support the foundation’s efforts to protect non-human primates from anthropogenic environmental threats. On the other hand, in Tambopata National Reserve in the Peruvian rainforest, we are partnered with ITA Inkaterra to foster the development of scientific research and conservation activities through biodiversity monitoring and the identification of key species, the promotion of agroforestry, organic farming, and sustainable harvesting practices. We are also working to expand the reach of our ecosystem restoration efforts. For example, our most recent partnership with the Chaparri Ecological Reserve in Lambayeque, Peru, will help restore dry carob forests in the region that are particularly vulnerable to urbanization intrusions. In addition, in these biodiversity hotspots, ecotourism represents a large proportion of the economic benefits for the local inhabitants. The reforestation of the region and the involvement of local communities in the plantation, monitoring, and evaluation processes contributes to the economy of the region and fosters the dissemination of knowledge about the local ecosystems. The Vision Behind Forest Friends Forest Friends is not just a certification; it’s a commitment to restoring our planet’s natural balance. Therefore, It goes beyond simply planting trees and seeks to accelerate the investment into nature positive impacts and support the objectives of our local restoration partners while simultaneously encouraging long-term commitments to the plantation of trees. Furthermore, Green Initiative’s reforestation practices adhere to high standards of transparency and accountability while engaging in a continual process to improve the evaluation of the degree and extent of biological restoration. Joining the Movement Companies, NGOs, and governmental bodies looking to make a positive impact on the environment now have the opportunity to be a part of the Forest Friends movement. By achieving this certification, they are making a public commitment to responsible tree planting that goes beyond token gestures. The Forest Friends certification can be achieved at any of the three levels mentioned below: Participant Organizations dedicated to contributing to ecosystem and wildlife restoration for nature’s positive impact through tree planting initiatives. Partner Organizations deeply committed to long-term ecosystem and wildlife restoration that are actively engaged in nature-positive impact projects. Accelerator Organizations dedicated to accelerating ecosystem and wildlife restoration for nature positive impact projects promoting and supporting the involvement of more organizations, fostering a collective effort. The Time for Action Is Now The launch of “Forest Friends” sends a clear message: the time for half-hearted environmental efforts is over. By setting a higher standard for tree planting initiatives, we have a chance to redefine our relationship with the environment and secure a healthier planet for generations to come. To learn more about Forest Friends and how to become certified, visit www.greeninitiative.eco/forest-friends and be a part of the movement.

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Embratur and Green Initiative collaborate for climate action

Brazilian Agency for Tourism Promotion – Embratur and Green Initiative Partner to Accelerate Climate Action

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Unveiling the “GUIA BRASILEIRO DE AÇÃO CLIMÁTICA PARA EMPRESAS E DESTINOS TURÍSTICOS” In an exciting development aimed at propelling climate action within the tourism industry, the Brazilian Agency for Tourism Promotion, Embratur, has collaborated with the Green Initiative, alongside the Brazilian Ministry of Tourism and FUNDTUR – MS. Together, they are proud to unveil the “GUIA BRASILEIRO DE AÇÃO CLIMÁTICA PARA EMPRESAS E DESTINOS TURÍSTICOS” (Brazilian Guide to Climate Action for Businesses and Tourist Destinations). This comprehensive guide is set to be a valuable resource for all stakeholders in the tourism sector, both within Brazil and worldwide. Official Launch at Abav Expo 23 The “GUIA BRASILEIRO DE AÇÃO CLIMÁTICA PARA EMPRESAS E DESTINOS TURÍSTICOS” is a groundbreaking publication that encapsulates the commitment of these organizations to combat climate change and foster climate action within the tourism sector in Brazil. This guide the way businesses and destinations approach sustainability within the tourism sector. On the 28th., during the ABAV EXPO 23, Embratur will launch the Climate Action Guide for Tourism, a product of Fundtur and Green Initiative, which will be promoted by Embratur to the entire national tourism trade – Marcelo Freixo, President of Embratur, signs the preface of the guide. “And the Climate Action Guide becomes our reference for the trade, indicating the path we must follow to make our destinations and services increasingly sustainable.” – Marcelo Freixo – President, Embratur The launch of the “GUIA BRASILEIRO DE AÇÃO CLIMÁTICA PARA EMPRESAS E DESTINOS TURÍSTICOS” underscores the commitment of Embratur, the Green Initiative, and the Brazilian Ministry of Tourism to drive positive climate action the tourism sector. This initiative is a significant step toward aligning the tourism value chain with the strategic recomendations provided by the Glasgow Declaration for Climate Action in Tourism. “The Glasgow Declaration is a catalyst for increased urgency about the need to accelerate climate action in tourism and to secure strong commitments to support the global goals to halve emissions over the next decade and reach Net Zero emissions as soon as possible before 2050.“ By providing practical and accessible resources, this guide empowers stakeholders in the tourism value chain industry to take meaningful steps towards decarbonization of their activities ensuring that tourism sector in Brazil remains competitive in the long run and directly contributes to the achievement of the Paris Agreement recommendations

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Sustainable Business Leadership Through Climate Positive Certification

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Becoming climate positive certified can offer several benefits for a company, both in terms of its environmental impact and its business operations. Here are some reasons why a company might consider obtaining climate positive certification: Environmental Responsibility Climate positive certification signifies a company’s commitment to taking meaningful action to address climate change, meaning that your climate action has gone beyond neutrality, actually creating an environmental and climate benefit by removing additional carbon dioxide from the atmosphere. This can help enhance the company’s reputation as an environmentally responsible entity, appealing to environmentally conscious consumers, investors, and partners. Competitive Advantage In a market where sustainability is becoming increasingly important, being climate positive certified can give a company a competitive edge. Consumers and clients are more likely to support and engage with businesses that are taking concrete steps to reduce their carbon footprint and contribute to a more sustainable future. Risk Management Climate change poses significant risks to businesses, including supply chain disruptions, regulatory changes, and physical impacts. By becoming climate positive certified, a company can demonstrate to stakeholders that it is actively managing these risks and adapting to a changing climate. Innovation and Creativity Pursuing climate positive certification often requires a company to innovate and develop new processes, products, and technologies. This can lead to enhanced creativity within the organization and potentially open up new revenue streams from sustainable products and services. Attracting Talent Many employees, especially those from younger generations, are concerned about climate change and seek employment with companies that share their values. Being climate positive certified can help attract and retain top talent who are passionate about sustainability. Investor Appeal Climate positive certification can make a company more attractive to socially responsible investors who consider environmental performance as part of their investment criteria. This could potentially lead to increased access to funding and improved investor relations. Long-Term Viability Addressing climate change isn’t just about short-term gains; it’s about ensuring the long-term viability of the company in a world affected by climate-related challenges. By obtaining certification, a company demonstrates its commitment to being part of the solution, which can contribute to its overall sustainability and success. Regulatory Compliance As governments and international bodies implement more stringent regulations to mitigate climate change, being climate positive certified can position a company ahead of regulatory requirements, reducing the risk of non-compliance penalties. Stakeholder Engagement Climate positive certification can foster stronger relationships with various stakeholders, including customers, suppliers, communities, and NGOs. This engagement can lead to collaborative efforts and partnerships to address shared sustainability goals. Positive Brand Image Climate positive certification can significantly enhance a company’s brand image, showcasing its dedication to environmental stewardship and inspiring other businesses and industries to follow suit. Ultimately, becoming climate positive certified is not only a responsible decision for the planet but can also yield tangible business benefits by aligning a company’s operations with sustainability goals and positioning it as a leader in its industry. Empower Your Business Journey Towards Climate Positive Certification Today! Calling all visionary business owners and leaders! Unlock the transformative power of sustainability with our expert guidance towards climate positive certification. Elevate your business’s reputation as an environmental leader, gain a competitive edge in the sustainability-focused market, actively manage climate-related risks, foster innovation, attract top talent and investors, and strengthen stakeholder engagement. Let us guide you in shaping a more sustainable and successful future – contact us today to embark on the journey toward climate positive certification.

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A Climate Action Guide For Tourism Businesses and Destinations

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As the world continues to recover from the unprecedented shock of the COVID-19 pandemic, rebuilding a sustainable tourism sector remains a shared responsibility for tourism organizations worldwide. Amid mounting evidence of severe climate change, the window of opportunity for swiftly reducing greenhouse gas (GHG) emissions is rapidly narrowing. In November 2021 The UN World Tourism Organization (UNWTO) and the UN Environment Programme (UNEP), in collaboration with the Travel Foundation, launched the Glasgow Declaration for Climate Action in Tourism at the climate-change conference COP26. The declaration calls on all tourism stakeholders to publicly demonstrate a joint commitment towards GHG reduction and climate resilience. In the wake of the Glasgow Declaration, the tourism industry is striving to embrace the challenges posedby climate change. Reaching a broad consensus on how to address climate change would be of utmost importance, impacting tourism industry developments and performance in the years to come. Since 2014 Green Initiative has been working alongside tourism businesses and destinations worldwide, introducing best climate action practices leading to efficient processes, access to climate financing, cost reductions, compliance with ESG standards, and international climate leadership. As part of our continuous support to accelerate the decarbonization of global tourism, a Climate Action Guide for Tourism Businesses and Destinations was prepared by Green Initiative and technically reviewed by the staff of the United Nations Environment Programme (UNEP), United Nations World Tourism Organization (UNWTO), United Nations Climate Change (UNFCCC) and United Nations Conference on Trade and Development (UNCTAD). Forthcoming at COP 27th At Sharm El-Sheikh, Egypt, the guide provides a practical roadmap to define baseline emissions, monitor carbon footprint changes, set emissions targets, evaluate progress, and publicize climate commitments and successes. At Green Initiative, we believe that unsustainable business-as-usual models will lose competitiveness and disappear. It’s time to reinforce collaborative processes and work together, “Building Tourism Back Better”. Please click here to download the Climate Action Guide For Tourism Businesses and Destinations.

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International Travel Award Green Initiative

Green Initiative wins international travel award

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and the winner is GREEN INITIATIVE! For its holistic approach to decarbonizing tourism in Machu Picchu, becoming the First Carbon Neutral Tourism Destination Worldwide. On April 16th, the day in São Paulo was marked by an important event. It was the handing out of the Responsible Tourism Awards, created to recognize advances in the Travel Market. Thus, paving the way for replicating successful cases and the joint construction of a more sustainable world. The award Created eight years ago to validate good practices within the tourism industry. 18 professionals from different areas across the entire continent judged the finalists in six categories. Three criteria where considered: originality, impact, and potential for replication within the tourism industry. The work led by Green Initiative and local partners such as the municipality of Machu Picchu, InkaTerra Hotels Group, and AJE Group has introduced climate mitigation action at the core of the tourism destination management of Machu Picchu. Green Initiative Approach For Climate Action Following the Green Initiative approach for climate action in the tourism industry, partners worked together on 3 levels of influence: Judges considered this initiative a global reference ¨to be watched¨ due to its pragmatic multi-sectorial approach. As well as the scaling up possibilities for other destinations worldwide. Also, judges believe Green Initiative has led to a ¨holistic solution¨. Since it brings all stakeholders to the same table and shares responsibility for a ¨shift of course¨. Hence, that can benefit local communities, businesses, and the planet. This international Award is a milestone for all tourism destinations worldwide. It is evident that tourism can lead the way into a climate-neutral transformation. And as a consequence, it is fundamental for the long-term prosperity of humanity. Lastly, learn how to engage your Travel Business into a New Level of Leadership and Competitiveness by becoming Climate Positive, Climate Neutral and Climate Measured certified here.

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First Climate Positive Hotel Brand in the World

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INKATERRA Becomes the First Ever Climate Positive Hotel Brand in the World At a time when hotels are working hard to implement eco-friendly initiatives and be more sustainable, Inkaterra Hotels has managed to achieve a rare feat — become the first ever “climate positive” hotel brand in the world. Green Initiative Certification After measuring Inkaterra’s CO₂ footprint, elaborate mitigation plan with a 5% per year reduction target by 2030 and offset, Green Initiative — certification company — declared the Lima, Peru-based ecotourism company as Climate Positive. This certification means that: “any activity that furthers the achievement of carbon neutrality, provides an environmental benefit by removing additional carbon dioxide from the atmosphere.” The announcement Coincided with the 2021 Climate Change Conference (COP 26). This certification comes as a validation of Inkaterra’s 46 years of efforts. By placing scientific research, biodiversity conservation and sustainability at the very core of its business. Inkaterra has pioneered ecotourism in Peru since 1975. As quoted by Inkaterra Founder and President Jose Koechlin and Head of Content Gabriel Meseth. For us, hospitality is a means to our end, which is sustainable development. Therefore, we work under a holistic approach where we produce scientific research as a basis for biodiversity conservation and the wellbeing of local communities. Jose Koechlin and Gabriel Meseth told HotelsMag. Inkaterra’s plans to achieve the climate positive status. This includes Peru’s first land concession for research and ecotourism purposes at Madre de Dios region of the Amazon rainforest. The region has been sustainably managed by Inkaterra, since 1978. Inkaterra The company established three “eco-lodges” inspired by local architecture. These were built with native materials, and developed several initiatives to restore carbon sinking capacity and conserve biodiversity. In addition, Inkaterra has a goal to restore more than 5,000 hectares by 2025. Which will be achieved in collaboration with the Smithsonian Institution and Forest Friends. Company efforts have been conserving Peru’s biodiversity and wellbeing of local communities. And this, for more than 40 years. “We are encouraging conservation and carbon free travel through the international exhibition ‘Machu Picchu and the Golden Empires of Peru.’ It is the most innovative strategy to promote tourism and investments in Peru.” “The natural environment and native cultures are our most precious resources. Their conservancy is the only way to ensure the future of travel.” Jose Koechlin, Inkaterra Founder and President Engage your Travel Business Learn about how to engage your Travel Business into a New Level of Leadership and Competitiveness. Become Climate Positive, Climate Neutral and Climate Measured certified here. Read this news at HOTELSMag.com By Kathakali Nandi

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