Carbon Measured

How Companies Sharing Climate Commitments are Coming Together to Reduce Transaction Costs and Accelerate Decarbonization - Green Initiative

How Companies Sharing Climate Commitments are Coming Together to Reduce Transaction Costs and Accelerate Decarbonization

In an era when environmental responsibility is no longer optional, companies worldwide are recognizing the necessity of committing to climate action. This shared commitment is a moral imperative and a strategic business decision. By collaborating, companies are discovering that they can more effectively reduce their transaction costs and accelerate the decarbonization of their operations. The tourism industry provides a compelling example of how this synergy works. Tourism: A Case Study in Collaborative Climate Action Tourism is an industry with significant environmental impacts, but it also has vast potential for positive change. Two companies, Kuoda Travel, and Inkaterra Hotels, exemplify how businesses can leverage shared climate commitments to achieve greater sustainability and economic efficiency. Kuoda Travel: Reducing Carbon Footprints Through Sustainable Accommodations Kuoda Travel, a US-based tourism operator, is integrating accommodations that comply with international climate standards into its tourism experiences. This strategic move is more than a marketing angle; it’s a substantial step towards reducing its carbon footprint. By choosing partners who prioritize sustainability, Kuoda Travel is minimizing its environmental impact and reducing its carbon mitigation costs. This cost reduction makes their commitment to net zero emissions more feasible and financially sustainable. “At Kuoda, we dedicate ourselves to responsible business practices just as much as we encourage mindful travel practices. For this reason, we spent the last several years committed to minimizing our environmental impact as much as possible. Thanks to Green Initiative, in 2019, Kuoda became Carbon Neutral as the first step towards bold climate action and protection by signing The Glasgow Declaration on Climate Action in Tourism. In 2022, we took it one step further and became a certified Climate Positive business, going beyond neutrality alone and instead finding ways to actively benefit and improve the environment by removing harmful gasses from the atmosphere.” Inkaterra Hotels: Gaining a Competitive Edge On the other hand, Inkaterra Hotels, renowned as the first climate-positive hotel group in the world, gains a competitive advantage by partnering with like-minded companies such as Kuoda Travel. Inkaterra’s climate-positive status means they go beyond achieving net zero emissions by actively removing more carbon dioxide from the atmosphere than they emit. This distinction positions them as an attractive and responsible business partner, appealing to eco-conscious travelers and businesses. Inkaterra annually caters to more than 200,000 travellers. It has been recipient of the 2015 PURE Award on the ‘Contribution to Experiential Travel’ category; the Relais & Châteaux Environment Trophy (2013); WTTC Tourism for Tomorrow Awards in the Conservation Category (2012); Travel+Leisure Global Vision Award (2011); and National Geographic Traveler’s Best Practices Award for Sustainable Travel (2002). In 2012 Inkaterra became the first world hotel enterprise to be recognized with the International Certificate in Sustainable Tourism by the CU Green Choice Sustainable Tourism Standard. More than 4,000 locals have been trained since Inkaterra was founded. Career opportunities on hospitality, field guidance and agroforestry projects on cacao and Brazil nut, are bonded to Inkaterra’s sustainable approach. Workshops and conferences are constantly organized for local communities to raise awareness on environmental care. Logistics: Electric Trucks Powering Sustainable Distribution Delphin Group and BioAmayu have formed a partnership in the logistics sector that showcases the benefits of shared climate commitments. Delphin Group provides electric trucks for last-mile logistical services, significantly reducing emissions associated with delivery. BioAmayu, the first climate-positive fruit juice made from Amazon-sourced ingredients, benefits from this low-carbon distribution mode. This collaboration is further strengthened by AJE Group‘s investment in electric trucks, demonstrating how joint efforts can drive sustainability and operational efficiency. Through this partnership, BioAmayu can distribute its products in an environmentally responsible manner, setting a precedent for other companies to follow. The Synergy of Shared Values The collaboration between Kuoda Travel and Inkaterra Hotels, as well as Delpin Group and BioAmayu, are collaborative cases. They reflect a growing trend where companies with shared values in climate action understand the mutual benefits of working together. By aligning their business practices with environmental goals, these companies can achieve: Global Implications and Future Prospects This collaboration model is gaining traction worldwide. As more companies recognize that climate action is good for the planet and beneficial for their bottom line, we can expect to see increased partnerships similar to those of Kuoda Travel and Inkaterra Hotels. This approach is a testament to the power of collective action in addressing global challenges. In conclusion, integrating climate commitments into business operations and partnerships is proving to be a viable strategy for reducing transaction costs and accelerating the decarbonization of operations. The tourism industry’s example shows that when companies unite under a common cause, they can achieve remarkable outcomes that benefit both their businesses and the environment. Written by the Green Initiative team.

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Grupo AJE A Blueprint Example for Sustainable Tourism Worldwide - Green Initiative

Grupo AJE: A Blueprint Example for Sustainable Tourism Worldwide

Since 2014, Grupo Aje has championed the Natural Revolution, spotlighting indigenous communities and UNESCO World Heritage sites. The aim? To transform these tourist destinations into carbon-neutral havens. Machu Picchu is now a shining example, inspiring other cities to follow suit. Tourist Destinations on the Path to Carbon Neutrality “We are living in the climate era,” says Jorge López-Dóriga, Global Director of Communications and Sustainability at Grupo Aje. Aje’s commitment to sustainability through its Bio Amayu and Agua Cielo brands focuses on protecting indigenous communities and the regions producing super fruits. Aje’s sustainability strategy targets both national and international tourist hotspots, including Machu Picchu, Manu National Park, the Nazca Lines, the Galápagos Islands, Tikal National Park, and Cartagena de Indias. These iconic sites, known globally, have been selected to set a precedent in environmental and waste management. The Machu Picchu Model In 2017, Grupo Aje, in collaboration with the Inkaterra hotel chain and the Machu Picchu municipality, launched an ambitious project to tackle waste and reduce Machu Picchu’s carbon footprint. Initiatives included installing plastic waste compactors, a biodiesel plant, an organic waste pyrolyzer, and a glass crusher. These efforts have prevented 4,100 tons of CO2 emissions between 2018 and 2022. By 2023, Machu Picchu became the world’s first carbon-neutral tourist destination, setting a global example. Cartagena de Indias: Aiming for Carbon Neutrality Following Machu Picchu’s footsteps, Aje is working to make Cartagena de Indias Colombia’s first carbon-neutral city. This project, led by Aje Colombia’s Country Manager, Fabian Mosquera, focuses on three objectives: mitigating the carbon footprint, promoting sustainable tourism, and positioning Cartagena internationally as a carbon-free city. Global Commitments and Actions At COP28 in 2023, significant commitments were made to combat climate change, including a $100 billion Loss and Damage Fund and goals to triple renewable energy and double energy efficiency. Despite these efforts, 2023 was the warmest year on record, highlighting the urgency of comprehensive environmental management. Further Initiatives Across Iconic Sites Grupo Aje’s dedication extends to other UNESCO sites. In the Galápagos Islands, they partnered with the Galápagos Conservancy Foundation to protect giant tortoises. In Tikal National Park, Aje collaborates with the Tikin Petén association to manage solid waste. Similar efforts are underway in Manu National Park and the Nazca Lines in Peru, focusing on waste reduction and environmental education. Conclusion Grupo Aje’s initiatives at Machu Picchu, Cartagena de Indias, the Galápagos Islands, Tikal National Park, Manu National Park, and the Nazca Lines demonstrate the power of public-private partnerships in achieving carbon neutrality and sustainable tourism. These projects provide a replicable model for other tourist destinations, showcasing that environmental protection and cultural heritage preservation can go hand in hand. These efforts by Grupo Aje not only contribute to the local environment and communities but also set a global benchmark for sustainability in tourism. They set an example for municipalities and tourist destinations, proving that it is possible to have a positive impact on the environment while preserving the unique treasures of humanity’s natural and cultural heritage. Contact us at Green Initiative so we can advise your business on innovative solutions for championing climate action and supporting you along the way. Written by Yves Hemelryck, from the Green Initiative team. Source and suggested reading: Melissa Cosmopolis, from El Comercio

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Origem Motos Leading the Charge for Sustainable Mobility and Carbon Neutrality in Brazil - Green Initiative

Origem Motos: Leading the Charge for Sustainable Mobility and Carbon Neutrality in Brazil

Origem Motos, an innovative electric motorbike company based in Brazil, has emerged as a beacon of inspiration in an era marked by rapid urbanization, climate change, and the growing need for sustainable transportation solutions. Not only did their solutions immediately reduce GHG emissions compared to combustion motorcycles, but in 2023, they also went a step further by achieving the Carbon Neutral Certification, guaranteeing the complete offsetting of the emissions related to using and renting their electric motorbikes, in compliance with international standards. The Rise of Smart Electrical Transportation in Brazil The global transportation sector has significantly contributed to greenhouse gas emissions for decades, with gasoline and diesel-powered vehicles dominating the landscape. However, the urgent need to combat climate change has driven a surge in developing and adopting smart electrical transportation alternatives. Origem Motos is at the forefront of this transformative wave by pioneering electric motorbikes designed to cater to the needs of both individuals and businesses. With a robust electric motorbike fleet, Origem Motos is helping to reduce carbon emissions and usher in a cleaner, greener future for transportation in Brazil. Innovation at the Core Origem Motos is not just any electric motorbike company; it stands out due to its commitment to innovation. The company is pushing the boundaries of what electric motorbikes can offer regarding technology and performance.  Here’s how Origem Motos is contributing to a more sustainable future: Advanced Electric Motorbikes Origem Motos designs eco-friendly, high-performance electric motorbikes. These bikes offer a cleaner and quieter riding experience while maintaining the power and range needed for urban transportation. Smart Charging Grid One of the most significant innovations is Origem Motos’ smart charging grid. It’s a network of strategically placed charging stations in the city that are easily accessible for riders. This infrastructure makes owning an electric motorbike more convenient and practical, addressing the range anxiety associated with electric vehicles. Cutting-Edge Technology Origem Motos incorporates state-of-the-art technology into their motorbikes. Features like smartphone integration, real-time data tracking, and GPS navigation enhance the riding experience and make electric motorbikes an attractive choice for tech-savvy consumers. Circular Economy in Practice Origem Motos’s approach to the circular economy is comprehensive, positively impacting the product’s lifecycle and the environment.  This model is evident in several key areas: Design for Durability and Recyclability From the outset, Origem Motos designs its motorbikes to be durable, reducing the need for frequent replacements and minimizing waste. Additionally, the motorbikes are designed to be recyclable at the end of their lifecycle, ensuring that parts can be reused or repurposed, further reducing environmental impact. Product as a Service (PaaS) Origem Motos adopts a product-as-a-service model, offering leasing options for its electric motorbikes. This approach not only makes electric motorbikes more accessible but also ensures that Origem Motos retains responsibility for the maintenance, repair, and eventual recycling of the motorbikes. This model encourages efficient resource use and reduces waste. The circular economy model Origem Motos adopted significantly enhances their products’ value proposition. It reassures consumers that they are investing in a product that is not only innovative and accessible but also environmentally responsible. This model positions Origem Motos as a leader in sustainable practices within the transportation sector, reflecting a deep commitment to meeting the current needs of society and ensuring the well-being of future generations. Fighting Climate Change with Carbon Neutrality In 2023, the company took a step forward by achieving the Green Initiative’s Carbon Neutral Certification as a tangible expression of its commitment and dedication to sustainability.  The process of obtaining the certification goes through 3 main steps: 1. Climate Pledge Companies like Origem Motos formally pledge to reduce their short- and long-term carbon footprint. This pledge serves as a guiding principle for their sustainability efforts. 2. Carbon Footprint Measurement A critical step in the certification process was the comprehensive measurement of Origem Motos’ carbon footprint, encompassing scopes 1, 2, and 3. This involved a rigorous assessment of direct and indirect emissions, from maintenance to transportation and other business activities. By identifying and quantifying these emissions, Origem Motos could pinpoint critical areas for reduction and set precise targets for improvement. 3. Carbon Credit Offset Origem Motos invested in high-impact carbon credits to neutralize its remaining carbon footprint. These credits support projects that reduce or capture greenhouse gas emissions from the atmosphere, such as Amazon forest conservation initiatives and developing clean energy technologies. This step offsets Origem Motos’ emissions and contributes to global efforts to combat climate change and promote sustainability. Building on the momentum of achieving carbon neutrality, Origem Motos is outlining its Climate Action Plan to further its commitment to environmental responsibility. This plan includes a series of ambitious targets and strategies designed to propel the company and its stakeholders towards a more sustainable future. Mitigating Climate Change through Electric Transportation in Brazil Brazil’s transition to electric transportation represents a transformative opportunity to address climate change while catalyzing socio-economic benefits. Electric vehicles have multifaceted advantages, highlighting their potential to revolutionize urban mobility, environmental health, and economic prosperity. Zero Tailpipe Emissions Electric motorbikes stand out for their absence of tailpipe emissions. Unlike traditional vehicles that release carbon dioxide, nitrogen oxides, and particulate matter, electric motorbikes offer a clean alternative, directly contributing to reducing urban air pollution. This shift is crucial for Brazil, where many cities grapple with air quality issues that directly impact public health. Broader Environmental Impact Beyond tailpipe emissions, the lifecycle emissions of electric vehicles, including manufacturing and electricity generation, are increasingly lower due to advancements in renewable energy and battery technologies. As Brazil advances its renewable energy capacity, the environmental footprint of electric transportation is set to decrease further, offering a sustainable path forward in reducing greenhouse gas emissions and combating climate change. Job Creation and Industry Development Brazil’s electric vehicle sector offers substantial economic opportunities. The development, manufacturing, and servicing of EVs and related infrastructure, such as charging stations and battery recycling facilities, can create new jobs and spur industrial growth. This sector’s expansion is poised to attract investments, foster technological innovation, and position

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Ocho Sur receives 'Carbon Measured' Certification Leading the Way in Sustainable Palm Oil with Green Initiative

Ocho Sur receives ‘Carbon Measured’ Certification: Leading the Way in Sustainable Palm Oil with Green Initiative

A Landmark in Sustainable Palm Oil Ocho Sur, a company dedicated to sustainable palm oil production in Ucayali, has achieved a significant milestone by obtaining the international certification “Carbon Measured” from Green Initiative. The certification process completed by Ocho Sur complies with the international standards promoted by the United Nations, ensuring consistency and transparency in the measurement of the company’s carbon footprint and its commitment to sustainable development. “The Carbon Measured certification from Green Initiative acknowledges that Ocho Sur has conducted a comprehensive measurement of all greenhouse gas emissions throughout its value chain,” stated Michael Spoor, CEO of Ocho Sur. It is essential for organizations to measure their carbon footprint, as this allows them to identify mitigation measures and establish action plans to achieve carbon neutrality. This initiative drives the company to develop a new generation of products with low carbon emissions or climate-smart attributes, thereby enhancing its market positioning and fostering innovation. Furthermore, it commits the company to accelerate the decarbonization of its activities and to protect local ecosystems in Pucallpa. The work carried out enabled Ocho Sur to strike a balance between generated emissions and emissions captured in its plantations, providing the company with a holistic perspective on mitigation opportunities and positive climate impact. Ocho Sur’s Carbon Measured Journey: Rigorous Certification Process and Impactful CO2 Reduction Initiatives Obtaining the “Carbon Measured” certification is a rigorous process consisting of three main stages: calculate, mitigate, and certify, each with specific sub-stages that ensure the rigor and quality of the study. Since the beginning of its operations, Ocho Sur has been developing strategies and implementing notable initiatives that have allowed it to reduce its CO2. Examples include the implementation of circular economy practices and the utilization of palm waste, such as fiber and husks, to generate biofuel used in boilers. Subsequently, in 2021, they chose to capture the biogas emanating from the stabilization ponds of industrial wastewater treatment. This action represents the second mitigation measure, which enabled the combustion of methane present in the biogas, thus preventing its direct release into the atmosphere. With these initiatives, Ocho Sur is becoming a benchmark for green businesses in the Peruvian Amazon due to its comprehensive focus on sustainable development, centered around forest protection and improvement in the quality of life for the local population. The Peruvian company implements awareness programs for the local population (monitoring workshops), ecosystem protection policies, and mitigation actions as part of its business model, thereby leading a positive change in the region. Partner with Green Initiative for a Sustainable and Impactful Future This achievement calls out to all kinds of businesses that want to help the Earth and society in a good way. At Green Initiative, we stand ready to collaborate with organizations that seek to make a difference in the world. Together, we can drive change, foster innovation, and lead the way to a greener and more sustainable future. Reach out to us today, and let us work hand in hand to forge a path of environmental stewardship and excellence. To learn more about the Green Initiative Certifications and certifying your business, please contact our team of specialists here.

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Sustainable Business Leadership Through Climate Positive Certification

Sustainable Business Leadership Through Climate Positive Certification

Becoming climate positive certified can offer several benefits for a company, both in terms of its environmental impact and its business operations. Here are some reasons why a company might consider obtaining climate positive certification: Environmental Responsibility Climate positive certification signifies a company’s commitment to taking meaningful action to address climate change, meaning that your climate action has gone beyond neutrality, actually creating an environmental and climate benefit by removing additional carbon dioxide from the atmosphere. This can help enhance the company’s reputation as an environmentally responsible entity, appealing to environmentally conscious consumers, investors, and partners. Competitive Advantage In a market where sustainability is becoming increasingly important, being climate positive certified can give a company a competitive edge. Consumers and clients are more likely to support and engage with businesses that are taking concrete steps to reduce their carbon footprint and contribute to a more sustainable future. Risk Management Climate change poses significant risks to businesses, including supply chain disruptions, regulatory changes, and physical impacts. By becoming climate positive certified, a company can demonstrate to stakeholders that it is actively managing these risks and adapting to a changing climate. Innovation and Creativity Pursuing climate positive certification often requires a company to innovate and develop new processes, products, and technologies. This can lead to enhanced creativity within the organization and potentially open up new revenue streams from sustainable products and services. Attracting Talent Many employees, especially those from younger generations, are concerned about climate change and seek employment with companies that share their values. Being climate positive certified can help attract and retain top talent who are passionate about sustainability. Investor Appeal Climate positive certification can make a company more attractive to socially responsible investors who consider environmental performance as part of their investment criteria. This could potentially lead to increased access to funding and improved investor relations. Long-Term Viability Addressing climate change isn’t just about short-term gains; it’s about ensuring the long-term viability of the company in a world affected by climate-related challenges. By obtaining certification, a company demonstrates its commitment to being part of the solution, which can contribute to its overall sustainability and success. Regulatory Compliance As governments and international bodies implement more stringent regulations to mitigate climate change, being climate positive certified can position a company ahead of regulatory requirements, reducing the risk of non-compliance penalties. Stakeholder Engagement Climate positive certification can foster stronger relationships with various stakeholders, including customers, suppliers, communities, and NGOs. This engagement can lead to collaborative efforts and partnerships to address shared sustainability goals. Positive Brand Image Climate positive certification can significantly enhance a company’s brand image, showcasing its dedication to environmental stewardship and inspiring other businesses and industries to follow suit. Ultimately, becoming climate positive certified is not only a responsible decision for the planet but can also yield tangible business benefits by aligning a company’s operations with sustainability goals and positioning it as a leader in its industry. Empower Your Business Journey Towards Climate Positive Certification Today! Calling all visionary business owners and leaders! Unlock the transformative power of sustainability with our expert guidance towards climate positive certification. Elevate your business’s reputation as an environmental leader, gain a competitive edge in the sustainability-focused market, actively manage climate-related risks, foster innovation, attract top talent and investors, and strengthen stakeholder engagement. Let us guide you in shaping a more sustainable and successful future – contact us today to embark on the journey toward climate positive certification.

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Building Tourism Back Better

A Climate Action Guide For Tourism Businesses and Destinations

As the world continues to recover from the unprecedented shock of the COVID-19 pandemic, rebuilding a sustainable tourism sector remains a shared responsibility for tourism organizations worldwide. Amid mounting evidence of severe climate change, the window of opportunity for swiftly reducing greenhouse gas (GHG) emissions is rapidly narrowing. In November 2021 The UN World Tourism Organization (UNWTO) and the UN Environment Programme (UNEP), in collaboration with the Travel Foundation, launched the Glasgow Declaration for Climate Action in Tourism at the climate-change conference COP26. The declaration calls on all tourism stakeholders to publicly demonstrate a joint commitment towards GHG reduction and climate resilience. In the wake of the Glasgow Declaration, the tourism industry is striving to embrace the challenges posedby climate change. Reaching a broad consensus on how to address climate change would be of utmost importance, impacting tourism industry developments and performance in the years to come. Since 2014 Green Initiative has been working alongside tourism businesses and destinations worldwide, introducing best climate action practices leading to efficient processes, access to climate financing, cost reductions, compliance with ESG standards, and international climate leadership. As part of our continuous support to accelerate the decarbonization of global tourism, a Climate Action Guide for Tourism Businesses and Destinations was prepared by Green Initiative and technically reviewed by the staff of the United Nations Environment Programme (UNEP), United Nations World Tourism Organization (UNWTO), United Nations Climate Change (UNFCCC) and United Nations Conference on Trade and Development (UNCTAD). Forthcoming at COP 27th At Sharm El-Sheikh, Egypt, the guide provides a practical roadmap to define baseline emissions, monitor carbon footprint changes, set emissions targets, evaluate progress, and publicize climate commitments and successes. At Green Initiative, we believe that unsustainable business-as-usual models will lose competitiveness and disappear. It’s time to reinforce collaborative processes and work together, “Building Tourism Back Better”. Please click here to download the Climate Action Guide For Tourism Businesses and Destinations.

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International Travel Award Green Initiative

Green Initiative wins international travel award

and the winner is GREEN INITIATIVE! For its holistic approach to decarbonizing tourism in Machu Picchu, becoming the First Carbon Neutral Tourism Destination Worldwide. On April 16th, the day in São Paulo was marked by an important event. It was the handing out of the Responsible Tourism Awards, created to recognize advances in the Travel Market. Thus, paving the way for replicating successful cases and the joint construction of a more sustainable world. The award Created eight years ago to validate good practices within the tourism industry.  18 professionals from different areas across the entire continent judged the finalists in six categories. Three criteria where considered: originality, impact, and potential for replication within the tourism industry.  The work led by Green Initiative and local partners such as the municipality of Machu Picchu, InkaTerra Hotels Group, and AJE Group has introduced climate mitigation action at the core of the tourism destination management of Machu Picchu.  Green Initiative Approach For Climate Action Following the Green Initiative approach for climate action in the tourism industry, partners worked together on 3 levels of influence: Judges considered this initiative a global reference ¨to be watched¨ due to its pragmatic multi-sectorial approach. As well as the scaling up possibilities for other destinations worldwide.  Also, judges believe Green Initiative has led to a ¨holistic solution¨. Since it brings all stakeholders to the same table and shares responsibility for a ¨shift of course¨. Hence, that can benefit local communities, businesses, and the planet.  This international Award is a milestone for all tourism destinations worldwide. It is evident that tourism can lead the way into a climate-neutral transformation. And as a consequence, it is fundamental for the long-term prosperity of humanity.  Lastly, learn how to engage your Travel Business into a New Level of Leadership and Competitiveness by becoming Climate Positive, Climate Neutral and Climate Measured certified here.

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