Carbon Neutral

Why Financial Institutions Should Measure Their Carbon Footprint and How AlphaMundi and Bankamoda Are Leading the Way

Why Financial Institutions Should Measure Their Carbon Footprint?

When discussing how to tackle climate change risks, the role of financial institutions is more important than ever. Banks, funds, and investors have the power to support the transition to a low-carbon economy. But to do that effectively, they need to start by asking a key question: What is the carbon footprint of their portfolio? Measuring the carbon emissions linked to loans and investments is one of the most pragmatic and powerful steps a financial institution can take. It’s about more than just sustainability reports or meeting regulations — it’s about knowing where they stand so they can make better decisions, reduce risks, and unlock new opportunities for financing. In this post, I’d like to explore why measuring and certifying the carbon footprint of investment portfolios matters and how the Green Initiative is helping financial institutions turn climate ambition into climate action. Let’s take a closer look, including a real example of how two financial organizations — AlphaMundi Group, a Swiss impact investment manager, and Bankamoda, a Colombian fintech for the fashion industry — are putting this into practice. Why Portfolio Emissions Matter? While a lot of money is being directed toward climate solutions (technology or nature-based), much of it isn’t reaching the businesses that need it most — especially small and medium-sized enterprises (SMEs). In Latin America and the Caribbean, for example, local commercial and development banks receive millions in mitigation finance but deploy less than 30% to the SMEs that are actually driving the transition. One major reason for this underperformance is that many financial institutions lack accurate data on the carbon emissions of the companies they engage with. That makes it difficult to identify climate risks, target high-impact investment opportunities, or access funding from climate-focused investors. The Benefits of Measuring Portfolio Emissions Here’s what happens when a financial institution starts tracking the carbon footprint of its portfolio: 1. Better Risk Management Knowing your portfolio’s carbon footprint helps you avoid investments that could become risky or obsolete in a low-carbon economy.Carbon-intensive investments carry serious financial risks due to regulatory pressure, stranded assets, and reputational damage. Knowing your emissions is the first step to managing them. 2. Easier Access to Climate Finance Funders — from multilateral banks to private investors — increasingly look for partners who can demonstrate climate impact. Financial institutions that consistently measure and report carbon emissions are better positioned to attract ESG and impact investors, and unlock opportunities such as green bonds and blended finance solutions. 3. Stronger Market Position Once financial institutions and their investees understand where carbon emissions are coming from, they can meaningfully engage in decarbonization. This insight enables the development of climate-smart financial products — such as green loans — and supports clients in reducing their own carbon footprints.The result? Financial institutions can deploy more climate mitigation finance, while companies gain competitive advantages through access to high-value, climate-linked solutions. Regulatory Change Is Coming — And So Is Opportunity With new climate-related trade regulations emerging — such as the EU’s Carbon Border Adjustment Mechanism (CBAM) and the Deforestation-Free Products Regulation (EUDR) — understanding and managing carbon emissions will become a core competency for any organization, including financial institutions. Helping clients adapt and integrate carbon footprint management into their business models is a crucial role for financial institutions — and likely one of the most important paths to unlock new revenue streams and resource mobilization. AlphaMundi’s Commitment to Climate-Smart Investing AlphaMundi Group— under the leadership of Tim Radjy— supports businesses that generate measurable social and environmental impact across Latin America and Sub-Saharan Africa. Recognizing the intrinsic connection between poverty alleviation, social wellbeing, and climate risks, AlphaMundi is progressively integrating decarbonization metrics into its investment fund goals. These new capacities will help AlphaMundi demonstrate its leadership in carbon mitigation, as well as its ability to identify and deploy climate finance opportunities. To make this happen, AlphaMundi partnered with the Green Initiative to decarbonize its portfolio, measure client emissions, set reduction targets, and facilitate access to climate finance. Bankamoda: A Case Study in Climate and Inclusion One of the companies benefiting from this approach is Bankamoda, a Colombian fintech led by entrepreneur María del Mar Palau. Bankamoda provides financial services to micro, small, and medium-sized businesses in Colombia’s fashion industry — a sector that is both economically vital and traditionally underserved by mainstream finance. With the support of AlphaMundi and guidance from the Green Initiative, Bankamoda has: How Green Initiative Makes It Simple This is where the Green Initiative comes in. With years of experience supporting organizations worldwide, it has developed a step-by-step framework to help financial institutions integrate climate action into core operations: The Time to Act is Now For financial institutions, measuring portfolio carbon emissions is more than a technical task — it’s a strategic move. By taking action, they can lead the shift toward a climate-smart economy, reduce risks, attract new funding, and fulfill their role as key agents of change. The partnership between AlphaMundi and Bankamoda shows what’s possible when financial institutions embrace climate finance as an emerging and fast-growing opportunity with tangible benefits for long-term prosperity and competitiveness. The sooner your institution begins this journey — turning climate ambition into climate action — the greater your role in catalyzing mitigation finance and decarbonizing the economy. With the support of the Green Initiative, your institution can begin measuring the carbon emissions of its investment portfolio today — pragmatically, effectively, and with a vision for a greener future. 💡 Ready to take the next step? Reach out to Green Initiative and start building a greener, more resilient portfolio today. This article was written by Tatiana Otaviano from the Green Initiative Team. Related Articles

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Hotel Punta Sal: A Sustainable Commitment to Climate Mitigation and Carbon Footprint Reduction

Hotel Punta Sal: A Sustainable Commitment to Climate Mitigation and Carbon Footprint Reduction

In a world increasingly aware of the climate crisis, corporate environmental responsibility has become a key factor for competitiveness and long-term sustainability. A clear example of this trend is Hotel Punta Sal (Tumbes, Peru), an establishment that has shown a strong commitment to sustainability and climate change mitigation. Measuring and Offsetting the Carbon Footprint In 2023, Hotel Punta Sal took a major step in its sustainability journey by measuring its carbon footprint and earning the Carbon Neutral certification from Green Initiative. Measuring its carbon footprint was crucial to understanding the environmental impact of the hotel’s operations, identifying the areas that generate the highest greenhouse gas emissions. After this assessment, the hotel took action to offset its carbon footprint, demonstrating its commitment to reducing environmental impact and fulfilling its social responsibility. Based on this initial assessment — the baseline — the hotel identified mitigation opportunities and made significant investments in actions to reduce its emissions. Climate Action Plans In 2024, in addition to measuring and offsetting its carbon footprint, Hotel Punta Sal has also implemented several climate mitigation measures to tangibly reduce its environmental impact. Key efforts include: These initiatives are part of a broader Climate Action Plan and are expected to positively influence the hotel’s carbon footprint assessment for the cycle. By implementing these measures, the hotel reduces its carbon footprint, enhances its competitiveness in a market increasingly demanding sustainability, and demonstrates its commitment to global climate goals such as the Paris Agreement. As a key player in the climate agenda for tourism, Green Initiative is committed to supporting companies like Hotel Punta Sal, which will join a select group of Latin American signatories of the Glasgow Declaration, accelerating progress toward decarbonizing the tourism sector. Benefits of Climate Action Hotel Punta Sal’s commitment to climate action also brings economic and strategic advantages: A More Sustainable Future Hotel Punta Sal is a prime example of how the tourism industry can play a crucial role in the fight against climate change. By measuring and offsetting its carbon footprint, implementing sustainable technologies, and adopting a Climate Action Plan with mitigation measures, the hotel not only protects the environment but also ensures its future viability and competitiveness. With its continued efforts to integrate climate action into its business model, Hotel Punta Sal positions itself as a leader in sustainability in Peru and globally, proving that climate action is essential not only for the planet but also for long-term business success and prosperity. This article was written by Tatiana Otaviano from the Green Initiative Team. Related reading

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Bonito Carbono Neutro Wins Prestigious FIDI 2025 Environmental Sustainability Award

Bonito Carbono Neutro Wins Prestigious FIDI 2025 Environmental Sustainability Award

A Historic Victory for Sustainable and Smart Tourism in Brazil and Mato Grosso do Sul Mato Grosso do Sul has once again demonstrated its leadership in sustainable and smart tourism by securing three major awards at the International Smart Destinations Fair (FIDI) 2025. These achievements highlight the state’s dedication to innovation, governance, and environmental responsibility, further solidifying its reputation as a global leader in sustainable tourism practices. The Awards That Define Excellence During FIDI 2025, Mato Grosso do Sul received recognition in three key categories: These accolades confirm that Mato Grosso do Sul is at the forefront of global smart tourism innovation, combining sustainability with technology to enhance visitor experiences while preserving its natural wonders. Bonito, a world-renowned ecotourism destination, has once again proven itself as a global leader in sustainable tourism by winning the Environmental Sustainability Award at the International Smart Destinations Fair (FIDI) 2025. This prestigious recognition reinforces Bonito’s commitment to environmental conservation, climate action, and sustainable tourism practices, setting an example for destinations worldwide. The Significance of the FIDI 2025 Award The International Smart Destinations Fair (FIDI) is one of the most important events in the global tourism industry, bringing together leaders, innovators, and policymakers to discuss the future of smart and sustainable destinations. The Environmental Sustainability Award is given to destinations that demonstrate outstanding achievements in implementing sustainable tourism practices, reducing carbon footprints, and integrating innovative environmental conservation strategies. Winning this award highlights Bonito’s Carbono Neutro Program, which has been instrumental in: Leadership Driving Bonito’s Success Governor Eduardo Riedel reaffirmed Mato Grosso do Sul’s commitment to economic development aligned with environmental preservation, stating: “Mato Grosso do Sul is on a path to achieving carbon neutrality by 2030, demonstrating that economic growth and sustainability can go hand in hand.” Josmail Rodrigues, Mayor of Bonito, also celebrated the achievement, emphasizing the city’s commitment to sustainable development: “Bonito’s recognition at FIDI 2025 reflects the dedication of our entire community in preserving our natural heritage while ensuring economic growth. We will continue working towards innovative solutions that make Bonito a model for sustainable tourism.” The success of Bonito’s sustainability initiatives is the result of strong leadership and collaboration. Bruno Wendling, President of Fundtur MS, emphasized the significance of this achievement: “This award is a testament to Bonito’s leadership in sustainability and climate action. We are proving that it is possible to develop tourism in a way that respects and preserves nature while providing economic benefits to local communities.” Similarly, Juliane Salvadori, Vice Mayor of Bonito and leader of the Bonito Carbono Neutro Program, highlighted the importance of this recognition: “Winning the Environmental Sustainability Award at FIDI 2025 is a proud moment for Bonito. It validates our dedication to creating a sustainable future for tourism, ensuring that future generations can continue to experience the natural beauty of our destination.” Adding to Bonito’s sustainability milestones, the Grupo Rio da Prata has played a crucial role in reinforcing climate action in the region. Their properties, including the Recanto Ecológico Rio da Prata, Lagoa Misteriosa, and Estância Mimosa, have achieved Climate Positive and Carbon Neutral certifications, setting new standards for conservation and responsible tourism. Their ongoing efforts in ecosystem restoration, carbon sequestration, and sustainable visitor experiences continue to position Bonito as a leader in global ecotourism. “The accomplishments of Grupo Rio da Prata showcase how tourism can actively contribute to environmental recovery. By achieving Climate Positive and Carbon Neutral certifications, they set an example of how destinations can balance growth with nature conservation.” – Bruno Wendling, President of Fundtur MS What This Means for the Future This award solidifies Bonito’s position as a benchmark in sustainable tourism not only in Brazil but also on a global scale. It serves as an inspiration for other destinations looking to implement effective climate action strategies while fostering economic growth through responsible tourism. As Bonito prepares to present its success story at COP-30 in Belém, Pará, in November 2025, this recognition will further strengthen its impact on international discussions around sustainable tourism and environmental conservation. A Bright Future for Bonito and Global Sustainable Tourism With its ongoing commitment to sustainability, Bonito is proving that environmental responsibility and tourism excellence can go hand in hand. The FIDI 2025 Environmental Sustainability Award is not just a victory for Bonito but for the entire global movement towards more responsible and climate-conscious tourism. Matheus Mendes, Portfolio Manager at Green Initiative, also emphasized the collaborative and systemic nature of Bonito’s decarbonization efforts: “Bonito’s certification was designed to be advanced collectively. The initial responsibility for the process lies with the municipal government and the state, but the resulting actions have shared responsibilities and broad benefits for society. The next stages of the destination’s decarbonization should prioritize four key pillars: clean mobility, waste treatment, ecosystem restoration, and tourist engagement.” Congratulations to Bonito Carbono Neutro and all those who have contributed to making this achievement possible! 🌿🌍✨ In the Media:

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Bonito and Fundtur MS A Strategic Partnership for Global Leadership in Sustainable Tourism

Bonito and Fundtur MS: A Strategic Partnership for Global Leadership in Sustainable Tourism

The Future of Sustainable Tourism in Brazil Begins in Bonito Bonito, one of Brazil’s most renowned ecotourism destinations, continues to solidify its position as a global reference in sustainable tourism. Through a strong collaboration with the Mato Grosso do Sul Tourism Foundation (Fundtur MS), led by Bruno Wendling, Bonito has achieved significant advancements in integrating climate mitigation strategies into its tourism development model. Some of the key milestones include: With this initiative, Bonito becomes the first tourism destination fully aligned with the Glasgow Declaration, presenting a comprehensive investment program for decarbonization. At the forefront of this movement is Juliane Salvadori, Vice Mayor of Bonito, who has played a key role in maintaining the Carbon Neutral certification since her tenure as Tourism Secretary in 2022. “This achievement strengthens our commitment to transforming Bonito into an increasingly sustainable destination, ensuring that tourism here is synonymous with conservation and environmental innovation.” – Juliane Salvadori, Vice Mayor of Bonito and Leader of the Bonito Carbono Neutral Program Knowledge Exchange with Machu Picchu: Sharing Global Best Practices Beyond its local advancements, Bonito has fostered a knowledge exchange program with Machu Picchu, another internationally recognized tourism destination committed to climate action. This collaboration allows for the sharing of mitigation measures and regenerative tourism strategies, reinforcing Bonito and Mato Grosso do Sul’s participation in the global discussion on climate-smart tourism. “Mato Grosso do Sul’s strategy is clear: we want to be a global benchmark in sustainable tourism, and Bonito is the ideal showcase to demonstrate how this is possible. The involvement of the Green Initiative and the actions led by Fundtur MS are key drivers of this transformation.” – Bruno Wendling, President of Fundtur MS Bonito Hosts the International Smart Destinations Fair (FIDI) 2025 In a significant development, Bonito was selected to host the third edition of the International Smart Destinations Fair (FIDI) in 2025, scheduled from March 19 to 22. This event will bring together tourism professionals, entrepreneurs, public managers, and students to discuss innovation, sustainability, and technology in tourism. Hosting FIDI 2025 underscores Bonito’s commitment to positioning itself as a Smart Tourism Destination, integrating governance, sustainability, innovation, technology, and promotion.​ “Securing this event was a strategic move, as we are bringing the most important fair that addresses smart destination models. The public can expect a lot of innovation, knowledge, and exchange of experiences in all aspects that a Smart Tourism Destination encompasses.” – Bruno Wendling, President of Fundtur MS Bonito Carbono Neutro Wins FIDI 2025 Environmental Sustainability Award Highlighting its commitment to environmental stewardship, Bonito Carbono Neutro was honored with the Environmental Sustainability Award at FIDI 2025. This accolade recognizes Bonito’s ongoing efforts in reducing carbon emissions and implementing sustainable tourism practices, further solidifying its status as a leader in environmental conservation.​ Towards COP-30: Bonito on the Global Sustainability Stage The achievements resulting from the collaboration between Fundtur MS and Bonito position the municipality as one of Brazil’s leading success stories to be showcased during COP-30, which will take place in Belém, Pará, in November 2025. This collective effort will contribute to raising awareness among thousands of people in Brazil and worldwide about the importance of climate action and the positive environmental impacts as fundamental pillars for the prosperity and development of smart tourism destinations.​ Bonito’s journey exemplifies how dedicated leadership and strategic partnerships can transform a destination into a global model for sustainable tourism and environmental responsibility. In the Media:

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Enhancing Climate Action in the Cruise Industry The Role of Green Initiative as a Climate Certifier

Enhancing Climate Action in the Cruise Industry: The Role of Green Initiative as a Climate Certifier

The cruise industry has long been synonymous with luxury travel, breathtaking ocean views, and world-class entertainment. However, it is also increasingly scrutinized for its environmental impact. Cruise ships contribute to CO₂ emissions, air pollution, and marine ecosystem degradation, making their decarbonization a critical priority in global climate action. At the forefront of this transformation is Green Initiative, a global leader in climate certification for the tourism industry. As cruise companies strive to reduce their carbon footprints, Green Initiative provides the expertise, tools, and verification frameworks to support their journey toward reducing their carbon footprints, integrating climate-positive solutions, and leading the industry toward a net-zero future. In this article, we explore how Green Initiative is shaping the future of sustainable cruising by helping companies measure, reduce, and offset their emissions while setting new standards for climate-positive tourism. Why Cruise Ships Must Act on Climate With the growth of the cruise industry, environmental concerns have become more urgent. According to International Maritime Organization (IMO) studies, the shipping sector—including cruise ships—accounts for nearly 3% of global CO₂ emissions. While efforts have been made to improve efficiency, the industry remains heavily reliant on fossil fuels, producing greenhouse gases, sulfur oxides (SOₓ), and nitrogen oxides (NOₓ) that contribute to climate change and air pollution. Some of the biggest environmental challenges in the cruise sector include: Despite these challenges, the cruise industry has a unique opportunity to lead in climate action. The adoption of low-carbon fuels, energy-efficient technologies, and sustainability certifications is rapidly gaining traction. Regulatory and Market Forces Driving Change To accelerate its sustainability efforts, the cruise industry must comply with global, regional, and corporate sustainability regulations. Key Regulations Impacting Cruise Decarbonization: Beyond regulations, market forces and consumer expectations are also shaping the industry’s sustainability journey. Travelers are becoming more eco-conscious, demanding greener options, while investors increasingly favor companies with strong ESG (Environmental, Social, and Governance) commitments. The Role of Green Initiative in Cruise Industry Decarbonization While regulations set the minimum compliance standards, Green Initiative goes beyond by offering a comprehensive climate certification that helps cruise operators measure, reduce, and offset their emissions, enabling a structured transition toward carbon neutrality. 1. Green Initiative’s Climate Certification for Cruise Operators Green Initiative offers three science based climate certification options for cruise lines, providing a structured framework for sustainability and emissions management: Each certification follows a structured three-step process to guide cruise operators toward sustainability: By obtaining any of Green Initiative’s certifications, cruise lines demonstrate transparency, accountability, and leadership in climate action. This reinforces their position in an increasingly sustainability-driven market while contributing to a resilient and environmentally responsible future for the cruise industry. 2. Supporting Cruise Lines in Their Climate Journey While many cruise operators are exploring long-term net-zero strategies, Green Initiative focuses on delivering achievable and impactful carbon neutrality solutions today. This includes: By bridging the gap between current technological capabilities and long-term decarbonization goals, Green Initiative ensures that sustainability actions are tangible, measurable, and aligned with global climate objectives. 3. Collaborations with Ports and Destinations for Sustainable Cruise Tourism Cruise emissions extend beyond the ships themselves, affecting port cities, coastal communities, and marine ecosystems. To address this, Green Initiative is exploring potential collaborations to: Through these prospective collaborations, Green Initiative aims to transform cruise destinations into climate-smart regions, ensuring that sustainability efforts extend beyond the vessels themselves and into the ecosystems and communities they impact. The Way for a Sustainable Cruise Industry Green Initiative’s Carbon Neutral Certification provides the cruise industry with a structured and practical pathway to sustainability, ensuring compliance with global climate goals while maintaining economic viability. By leveraging certification, operational guidance, and multi-stakeholder partnerships, Green Initiative fosters holistic climate action that extends beyond ships to ports, tourism boards, and local communities. Looking ahead, advancing toward Climate Positive Certification offers cruise operators the opportunity to go beyond carbon neutrality, actively contributing to climate restoration and ecosystem regeneration. By prioritizing carbon reduction today and climate-positive initiatives for the future, Green Initiative helps steer the cruise industry toward a more responsible, resilient, and sustainable future. This article was written by Ella Baehringer from the Green Initiative team

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Best Practices for Achieving Climate and Nature Positive Outcomes in Fisheries and Aquaculture Geen Initiative

Best Practices for Achieving Climate and Nature Positive Outcomes in Fisheries and Aquaculture

Introduction As global awareness of environmental sustainability intensifies, the fisheries and aquaculture sectors are under increasing pressure to adopt climate positive and nature positive practices. Contributing approximately 0.49% of global greenhouse gas emissions, these industries play a crucial role in climate change mitigation, biodiversity preservation, and food security. Unlike terrestrial agriculture, which emits between 400 and 660 million tons of CO₂ annually, aquaculture has a lower carbon footprint due to improved feed conversion rates and the absence of methane-producing land-use changes. Embracing climate certifications—such as climate positive, carbon neutral, and carbon measured—can further support sustainability efforts in these sectors. This article examines the key emission sources in fisheries and aquaculture and highlights practical strategies to reduce their environmental impact. Understanding Climate and Nature Positive Practices Key Emission Sources in Fisheries and Aquaculture 1. Wild Capture Fisheries The primary emissions in this sector stem from fuel consumption in fishing vessels. Additional contributors include: 2. Aquaculture Operations Emissions in aquaculture primarily arise from: Best Practices for Carbon Footprint Reduction A. Wild Capture Fisheries B. Aquaculture Operations The Path Forward: Economic and Environmental Synergy Many carbon-reduction strategies not only help the environment but also improve economic efficiency. For example: Conclusion The fisheries and aquaculture industries are at a turning point. By adopting technological innovations, sustainable management practices, and renewable energy solutions, they can significantly cut their carbon footprints while ensuring long-term food security. With continued investment and industry-wide collaboration, the seafood sector can play a pivotal role in the global fight against climate change. Want to Learn More? Contact Us! At Green Initiative, we help businesses and industries transition toward a climate and nature positive future. Whether you’re looking to reduce your carbon footprint, achieve climate certifications, or improve sustainability in fisheries and aquaculture, our team is here to assist you. Get in touch and let us know if you would like to receive an in-depht technical review on Best Practices for Carbon Footprint Reduction in Fisheries and Aquaculture Operations. This article was written by Matheus Mendes from the Green Initiative Team. Image credits by Marcos Vaena Further Reading on Fisheries Sustainability:

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Sustainability in Hospitality A Competitive Advantage, Not Just Compliance Green Initiative

Sustainability in Hospitality: A Competitive Advantage, Not Just Compliance

Why Sustainability Matters for Hotels and Restaurants Sustainability in hospitality is no longer optional—it’s a strategic necessity for long-term success. As climate action gains momentum worldwide, hotels and restaurants that embrace sustainable practices are securing financial benefits, reducing operational costs, and strengthening brand loyalty. But sustainability isn’t just about meeting environmental goals—it’s about gaining a competitive edge in a rapidly evolving industry. From cutting expenses through energy efficiency to attracting eco-conscious travelers and securing preferential financing, sustainability is reshaping the hospitality landscape. Businesses that integrate climate-smart strategies will thrive, while those that ignore this shift risk higher costs, limited financing options, and declining market appeal. The message is clear: sustainability is no longer just about compliance—it’s the key to long-term profitability and success.. Key Benefits of Sustainability in Hospitality ✅ Cost Reduction – Energy efficiency and waste reduction lower operational expenses.✅ Access to Climate Financing – Hotels with strong sustainability practices can secure preferential loans and investment opportunities.✅ Brand Differentiation – Eco-conscious travelers actively seek sustainable hospitality options.✅ Regulatory Compliance & Future-Proofing – Meeting global climate pledges protects businesses from future regulatory risks. Sustainability as a Competitive Edge in Hospitality Hotels that delay climate-smart strategies risk rising costs, shrinking market appeal, and limited financing options. Sustainability isn’t just a trend—it’s shaping the future of the hospitality industry. Hospitality Sustainability Success Stories 1. SENAC Restaurants, Brazil: A Carbon-Neutral Dining Model SENAC Restaurants in Brazil achieved Carbon Neutral Certification by overhauling their food sourcing strategy. By prioritizing local suppliers, they: ✔ Cut transportation costs✔ Improved menu sustainability✔ Strengthened brand reputation This demonstrates how sustainability and profitability go hand in hand. 2. Inkaterra: A Global Leader in Eco-Hospitality Inkaterra, a pioneer in ecotourism, has integrated climate action into its operations by managing 15,000 hectares of protected forest. Their Climate Certification has: ✔ Strengthened their international reputation✔ Secured climate finance through partnerships like the Inter-American Development Bank (IDB)✔ Improved operational efficiency These case studies highlight that sustainability is not just about reducing emissions—it’s a business growth strategy. The Business-Driven Approach to Hospitality Sustainability Despite misconceptions that climate action is losing momentum, the truth is that sustainability is now a business-driven necessity. The rising costs of energy, food, and waste management make climate-positive initiatives essential for profitability. How to Integrate Sustainability into Your Hospitality Business To stay ahead in the industry, hospitality businesses should consider: 🔹 Carbon Certification for Hotels & Restaurants – Align with climate finance frameworks and secure better investment opportunities.🔹 Energy & Waste Management Strategies – Reduce operational costs while meeting sustainability goals.🔹 Sustainable Sourcing & Eco-Friendly Operations – Attract eco-conscious travelers and corporate clients. Take Action: Future-Proof Your Hospitality Business Hotels and restaurants can gain a competitive advantage by obtaining Green Initiative’s Climate Certificates for tourism, hospitality, and destinations. These certifications help businesses secure financing, improve sustainability performance, and increase market appeal. Download the Free Climate Action Guide for Hospitality Gain valuable insights on integrating climate mitigation strategies into your hotel or restaurant business. 📥 Download the Climate Action Guide Final Thoughts Sustainability is not just an ethical obligation—it’s a smart business strategy. Hotels and restaurants that embrace climate action will thrive, while those that hesitate may struggle with rising costs and diminishing market share. Is your hospitality business ready for the future? Start your sustainability journey today and position yourself as a leader in the evolving hospitality landscape. Get in touch.

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Bonito: A Carbon-Neutral Ecotourism Destination to Host the 2025 International Sustainability Forum

Bonito: A Carbon-Neutral Ecotourism Destination to Host the 2025 International Sustainability Forum

In May 2025, Bonito, Mato Grosso do Sul, Brazil—a global leader in sustainable tourism—will host the International Sustainability Forum from May 29 to 31. Known for its pristine natural beauty and pioneering environmental initiatives, Bonito is the perfect venue for this pivotal event, which aims to shape discussions around energy transition and green financing ahead of the COP30 climate conference in Belém. Why Bonito? A Model of Regenerative Tourism Bonito is not just a popular tourist destination; it’s a carbon-neutral certified ecotourism hub. In 2022, the city made history by becoming the first tourism destination in the world to earn this certification. This milestone was achieved through a rigorous collaboration between the Fundação de Turismo de Mato Grosso do Sul (FUNDTUR) and Green Initiative, which assessed and mitigated the carbon footprint of its tourism sector. Key climate and nature positive strategies that contributed to this certification include: Additionally, Bonito is home to Climate Positive Ecotourism Businesses such as Grupo Rio da Prata Ecoturismo and Estância Mimosa, which actively work to create a net positive environmental impact. Grupo Rio da Prata offers eco-friendly snorkeling and diving experiences in its pristine rivers, while engaging in large-scale reforestation efforts and water conservation initiatives. Similarly, Estância Mimosa provides guided tours through stunning waterfalls and trails while implementing carbon sequestration through native tree planting and sustainable farming practices. These businesses exemplify Bonito’s dedication to ecotourism and serve as models for sustainability in the global tourism industry. These initiatives collectively reduce Bonito’s environmental footprint and contribute to its goal of becoming a global leader in climate-smart tourism. Mayor of Bonito, Josmail Rodrigues, highlighted the city’s global leadership in sustainability, stating: “Bonito is a global reference for sustainable tourism, and hosting an event of this magnitude reinforces our commitment to environmental preservation and responsible economic development. The International Sustainability Forum will be a unique opportunity to discuss innovative solutions and establish our city as a model of sustainability for Brazil and the world.” The Significance of the International Sustainability Forum The forum will bring together policymakers, environmentalists, scientists, and industry leaders to discuss: Bonito’s role as host is particularly symbolic. Its transformation into a carbon-neutral destination highlights the power of local initiatives to drive global change, setting an example for other regions aiming to balance economic growth with environmental stewardship. Recognized Leadership in ESG Practices Bonito and the state of Mato Grosso do Sul have gained national and international recognition for their sustainability efforts. In December 2024, Mato Grosso do Sul was ranked among Brazil’s top three regions for ESG practices in sustainable tourism by Embratur. This accolade underscores the state’s forward-thinking approach to tourism development and environmental conservation. Specific achievements include: Bruno Wendling, President of FUNDTUR, stated, “Our goal is to position Bonito as a global model for sustainable and regenerative tourism by ensuring every visitor’s experience contributes positively to the environment. Hosting the International Sustainability Forum further solidifies our commitment to this mission.” Bonito: A Destination Worth Protecting Bonito’s unique ecosystems are its greatest treasure. Highlights include: Through carbon-neutral initiatives and sustainable tourism practices, Bonito is setting a precedent for destinations worldwide, showcasing that natural beauty and environmental responsibility can coexist. What to Expect at the Forum The event promises a wealth of opportunities, including: As the world prepares for the COP30 climate conference, Bonito stands out as a beacon of sustainable innovation and environmental leadership. Hosting the International Sustainability Forum in this Carbon-Neutral Certified city not only amplifies its commitment to protecting natural resources but also inspires other destinations to follow suit. Bonito’s story proves that tourism and sustainability can go hand in hand, paving the way for a greener future. By the Green Initiative Team. Suggested reading:

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Olas Perú: The World's First Carbon Neutral Surf School

Olas Perú: The World’s First Carbon Neutral Surf School

On Tuesday, December 17, 2024, the renowned surf school Olas Perú made history by becoming the first surf school in the world to receive Carbon Neutral Certification. This achievement highlights its commitment to sporting excellence and talent development and underscores its dedication to climate action.Green Initiative awarded the certification during a ceremony held at the Municipal Palace of Miraflores, a district internationally recognized as Surf City due to its significance as a tourist and sports destination. Recognition for Climate Action The ceremony brought together prominent representatives from the tourism and sports sectors, including the participation of representatives from the Municipality of Miraflores, the Australian Ambassador to Peru, Maree Ringland and Omar Afa, from Yutong. Joel Koechlin, President of the National Tourism Chamber of Peru (CANATUR), emphasized the importance of climate action, stating: “Today, all businesses have a responsibility to understand their carbon footprint and find solutions to reduce it through our daily activities, raising awareness of its importance and positive impact on the planet.” Similarly, Roberto Meza, General Manager of Olas Perú, highlighted the significance of this achievement for the surfing industry, stating: “The Carbon Neutral certification is a milestone that sets a precedent in our discipline and encourages other organizations in the sector to make changes in favor of the planet.” Surfing and Climate Change: A Local Challenge with Global Impact Climate change is increasingly affecting various industries, including surfing. This thrilling activity, which represents a way of life for many people, faces significant challenges due to environmental impacts and climatic variations. From rising sea levels to shifts in wave patterns, climate change is altering oceans in harmful ways, threatening the future of sport. In this context, Olas Perú, founded in 1992, has embraced climate commitment as an essential part of its identity. With its recent Carbon Neutral certification, the school demonstrates that sustainable practices and climate action can go hand in hand with promoting the sport. Measuring and Offsetting the Carbon Footprint Olas Perú measured and offset its carbon footprint for 2023 as part of a rigorous process adhering to international standards. This process involved calculating the total greenhouse gas (GHG) emissions generated directly and indirectly by the organization during that year. The sources of emissions from Olas Perú’s activities were identified to determine its carbon footprint. These included aspects such as the transportation of materials and people and the use of resources necessary for its operations. This analysis not only quantified the emissions but also identified the primary sources of responsibility, paving the way for progressively implementing mitigation measures and promoting more sustainable practices to reduce the organization’s carbon footprint. Advancing Toward Decarbonization The ceremony also marked a significant step toward decarbonization with Yutong’s delivery of an electric truck. The integration of this vehicle and the implementation of various mitigation measures will significantly reduce greenhouse gas (GHG) emissions in the coming years, reaffirming Olas Perú’s commitment to meeting its climate goals. Omar Afa, Commercial Manager of Yutong, highlighted the importance of this achievement, stating: “This certification is a historic milestone that symbolizes not only an accomplishment but also a commitment to the planet, serving as an example of leadership and vision for everyone.” A Sustainable Future for Surfing With this milestone, Olas Perú strengthens its leadership in promoting surfing and building a more sustainable future for the sport. The school positions itself as a model for other sports organizations, demonstrating that commitment to the environment is as vital as developing athletic skills. Written by Musye Lucen, from the Green Initiative team

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The Leadership Behind Machu Picchu's Carbon-Neutral Success A Model for Sustainable Tourism - Green Initiative

The Leadership Behind Machu Picchu’s Carbon Neutral Success: A Model for Sustainable Tourism

Machu Picchu, one of the world’s most iconic tourist destinations, has become a global leader in sustainability. Thanks to the visionary leadership of Mayor Elvis Lexin La Torre Uñaccori, this UNESCO World Heritage Site has not only achieved carbon-neutral certification but has successfully renewed it for a second time. His remarkable work in implementing sustainable practices, forging key partnerships, and aligning with global climate and nature positive initiatives inspires tourism leaders worldwide. Pioneering Climate and Nature Positive Tourism As the mayor of Machu Picchu Pueblo, Mayor La Torre has taken bold steps to address the environmental challenges posed by millions of annual visitors. Central to his approach has been adopting climate- and nature-positive strategies, including: These strategies have drastically reduced the town’s environmental footprint, setting a precedent for regenerative tourism—an approach that restores ecosystems while benefiting local communities. Collaborative Leadership with Key Partners Machu Picchu’s success in achieving and maintaining carbon-neutral status showcases the power of collaboration. Under Mayor La Torre’s leadership, the municipality has partnered with prominent organizations to drive impactful initiatives: These partnerships, facilitated by Green Initiative, have helped Machu Picchu achieve a remarkable 18.77% reduction in carbon emissions compared to its 2019 baseline, demonstrating the potential of public-private collaboration in achieving sustainability goals. Commitment to Global Climate and Tourism Frameworks Mayor La Torre has aligned Machu Picchu’s sustainability efforts with key international frameworks, ensuring the site remains a leader in global climate action: These commitments reflect the site’s dedication to fostering a sustainable future for tourism while combating climate change. An Honorable Legacy of Leadership Mayor La Torre’s leadership exemplifies how local governments can drive meaningful change. By integrating climate-positive policies and regenerative practices, he has transformed Machu Picchu into a beacon of sustainable tourism. “Leadership is about action. Let us lead with the purpose of leaving our world better than we found it,” Mayor La Torre has stated. His work safeguards Machu Picchu’s ancient legacy and establishes it as a symbol of hope and resilience for future generations. A Call to Action for Global Tourism Leaders Mayor La Torre’s visionary approach provides a compelling roadmap for leaders of other tourism-dependent regions. By prioritizing regenerative tourism, fostering collaborations with key partners, and committing to international climate goals, mayors and municipal teams can create destinations that thrive economically while preserving their natural and cultural heritage. Machu Picchu’s achievements prove that bold, collaborative leadership can leave a lasting positive impact on the planet. As the world grapples with the effects of climate change, the work of Mayor Elvis Lexin La Torre Uñaccori serves as a testament to what’s possible when we lead with purpose and innovation. Make your destination Climate and Nature Positive, contact us at Green Initiative to learn how we can help your city or region achieve sustainability goals, implement regenerative tourism strategies, and align with global climate frameworks like the Glasgow Declaration. Together, we can build a future where tourism regenerates nature and communities thrive. 🌍

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