The Future of Sustainable Tourism in Brazil Begins in Bonito Bonito, one of Brazil’s most renowned ecotourism destinations, continues to solidify its position as a global reference in sustainable tourism. Through a strong collaboration with the Mato Grosso do Sul Tourism Foundation (Fundtur MS), led by Bruno Wendling, Bonito has achieved significant advancements in integrating […]
The Growing Role of Sustainability in Business Sustainability has become a crucial focus for businesses worldwide, with organizations investing in climate-positive initiatives, nature-positive solutions, and obtaining climate certifications to align with global environmental goals. However, a surprising trend is emerging—many companies are choosing to stay silent about their sustainability efforts. This phenomenon, known as “greenhushing,”
How Artificial Intelligence is Transforming Tourism for a Climate and Nature-Positive Future Tourism is one of the world’s most resilient industries, contributing to economic growth, cultural exchange, and job creation. However, climate change, ecosystem degradation, and rising carbon emissions threaten its long-term sustainability. To secure a climate and nature-positive future, the tourism industry must balance
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Cabo Blanco, a small fishing village on the northern coast of Peru, holds a unique place in maritime history. Once a legendary destination for sport fishing—attracting figures such as Ernest Hemingway—it is now at the center of an ambitious initiative to promote regenerative tourism, marine conservation, and climate-positive economic development. Through the efforts of Inkaterra
In May 2025, Bonito, Mato Grosso do Sul, Brazil—a global leader in sustainable tourism—will host the International Sustainability Forum from May 29 to 31. Known for its pristine natural beauty and pioneering environmental initiatives, Bonito is the perfect venue for this pivotal event, which aims to shape discussions around energy transition and green financing ahead
Green Initiative congratulates Mato Grosso do Sul for earning a Top 3 position in Embratur’s “Best ESG Practices in Brazilian Destinations” contest, showcasing their sustainable tourism and climate action leadership. The Agência Brasileira de Promoção Internacional do Turismo (Embratur) recently announced the winners of its prestigious “Melhores Práticas ESG nos Destinos Brasileiros” (Best ESG Practices
Machu Picchu, one of the world’s most iconic tourist destinations, has become a global leader in sustainability. Thanks to the visionary leadership of Mayor Elvis Lexin La Torre Uñaccori, this UNESCO World Heritage Site has not only achieved carbon-neutral certification but has successfully renewed it for a second time. His remarkable work in implementing sustainable
In 2024, Green Initiative proudly received the prestigious title of World’s Leading Sustainable Organisation 2024 at the World Sustainable Travel & Hospitality Awards, largely due to its successful implementation of the Carbon Neutral Certification for one of the World’s most iconic destinations: Machu Picchu. This collaboration highlighted how sustainability and responsible tourism can directly impact
On November 20, 2024, COP29 in Baku, Azerbaijan, marked a transformative moment in global climate action by dedicating a day to critical sectors shaping our climate future: tourism, transport, and urbanization. With two groundbreaking declarations, the conference showcased a vision of sustainability that integrates innovation, cross-sector collaboration, and a commitment to leaving the planet better
During the 16th Conference of the Parties to the United Nations Convention on Biological Diversity (COP16), Green Initiative presented the case of Machu Picchu as a model for a Carbon Neutral and Regenerative Tourism Destination. COP16 concluded in Cali after 12 days of intense discussions. Known as “The People’s COP,” the summit was divided into
Brasil: Bahia, Paraná, Santa Catarina, Rio de Janeiro
Canada: Toronto
Mexico: Ciudad de México
Netherlands: Maastricht
Peru: Lima (HQ)
Switzerland: Zürich
USA: Washington – DC, San Francisco, CA
