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How UNESCO Heritage Sites are Integrating Climate Action - Green Initiative

How UNESCO Designated Sites are Integrating Climate Action

Bonito and Machu Picchu: The Power of Twin UNESCO Designated Sites Pioneering Climate Action in Tourism In a time where climate change poses significant challenges to our planet, the tourism industry is stepping up to play a crucial role in mitigating its impact through the Glasgow Declaration for Climate Action in Tourism. In this context, two iconic cultural and ecotourism destinations are leading the way in climate action in tourism. Bonito, located in the Brazilian Pantanal and recognized as a UNESCO Biosphere Reserve, and Machu Picchu, situated in the Peruvian Andes and recognized as a UNESCO Mixed World Heritage Site, integrate climate mitigation best practices into their tourism development models. The results achieved so far, through the climate certification of both destinations, have consistently showcased that through well-informed and pragmatic action, the development of tourism in UNESCO Biosphere Reserves and Mixed World Heritage Sites can go hand in hand with the decarbonization of tourism destinations, generating positive impacts on both the local economy and the climate. Bonito and Machu Picchu: Laboratories for Climate Mitigation Action and Expertise Development Bonito, located in Mato Grosso do Sul, Brazil, was designated a UNESCO Biosphere Reserve in 2000. Bonito has long been a reference for sustainable tourism, known for its crystal-clear rivers, stunning waterfalls, and rich biodiversity. Similarly, Machu Picchu, the ancient Incan citadel nestled in the Andes Mountains of Peru, was declared a UNESCO Mixed World Heritage Site in 1983. In collaboration with the Green Initiative, both UNESCO destinations, Bonito and Machu Picchu, have embarked on a transformative journey to net-zero emissions through a rigorous climate-certification process that involves: In 2021, the tourism destination of Bonito had a total of 17,829.42 tCO2eq emissions. Around 51% of its footprint was related to the consumption of fuels by ground mobile sources, such as cars and buses used by tourists in their visits. The second largest emission was the decomposition of solid residues (22.32%), followed by electricity consumption (6.02%). In the development of Bonito’s Climate Action Plan, several actions were defined to address these core emissions, such as stimulating the use of biofuels, conversion and availability of electric vehicles, waste management improvements in the public system, community engagement in the circular economy, and carbon capture enhancements by promoting ecosystems restorations. On the other hand, in 2022, Machu Picchu successfully reduced its emissions to 7,117.55 tCO2eq, an 18.77% decrease from the 2019 base year. Four processes were implemented to reuse recoverable waste: Additionally, electric vehicles were introduced to transport the generated waste, and waste segregation points were established throughout the district, among other actions. The new waste management processes significantly reduced 40.80 tCO2eq, 2.5 times more than in 2019. Carbon capture from ecological restoration, where 6,596 native trees were planted in degraded areas, capturing 5,055.17 tCO2eq, led to a net emission balance of 2,062.38 tCO2eq. Machu Picchu’s carbon footprint has been fully offset with 2,155 carbon credits from the REDD+ Brazil Nut Concessions project by Bosques Amazónicos (BAM), which protects over 600,000 hectares of megadiverse forests and supports more than 800 Amazon Brazil nut harvesting families in Madre de Dios, Peru. By integrating climate action into their core business models, these destinations are setting new standards for sustainable tourism at UNESCO heritage sites. As Jose Salazar Ríos, Coordinator of the Culture Sector at UNESCO Peru, highlights: “Machu Picchu, one of the 13 World Heritage sites that Peru has, is an inspiring example of how tourism can be integrated with climate action, thus contributing to the sustainability and conservation of World Heritage.“ The Glasgow Declaration on Climate Action in Tourism The Glasgow Declaration on Climate Action in Tourism is a pivotal framework for mobilizing the tourism sector to act decisively on climate change. Launched at the UN Climate Change Conference (COP26) in Glasgow, the Declaration commits signatories to halve emissions by 2030 and achieve net zero by 2050 at the latest. By aligning with the pathways to the Paris Agreement, the Declaration provides a clear roadmap for tourism stakeholders to integrate climate action into their business models. It encourages collaboration across the industry, promoting the sharing of best practices, resources, and innovative solutions to accelerate decarbonization. Bonito and Machu Picchu are exemplary participants in this global movement, demonstrating how UNESCO heritage sites can lead by example in integrating comprehensive climate strategies into their tourism operations. Through initiatives such as these, the Glasgow Declaration aims to unify the tourism industry in the fight against climate change, fostering a collective effort to protect our planet for future generations. The Power of Twin UNESCO Designated Sites in Climate Mitigation The collaboration between Bonito and Machu Picchu, as climate-smart twin cities, holds immense potential for climate mitigation and expertise development worldwide. By sharing best practices, resources, and innovative solutions, they can amplify their impact on reducing tourism-related emissions and serve as a reference for other UNESCO Designated Sites worldwide. According to Sofia Gutierrez, Deputy Director of Sustainable Tourism at UN Tourism: “The experience of Machu Picchu as a signatory of the Glasgow Declaration can be a reference for other tourist destinations in Peru and around the world. In addition to being a natural and cultural treasure, Machu Picchu is also an inspiring example of how the growth of tourism and decarbonization can and should go hand in hand.“ Emerging Opportunities Final Reflections Bonito, as a UNESCO Biosphere Reserve, and Machu Picchu, as a UNESCO Mixed World Heritage Site, both as Carbon Neutral destinations, can provide the tourism industry significant insights into the fight against climate change. Their reinforcement of bilateral collaboration as climate-smart twin cities holds the potential to drive substantial progress in decarbonizing tourism and promoting sustainable development both locally and worldwide. By working together, they can inspire other destinations to follow suit, creating a ripple effect that contributes to a more sustainable and resilient planet. As we look to the future, Bonito’s and Machu Picchu’s partnership serves as a testament to the power of collaboration in addressing the pressing challenges of climate change. Together, they are preserving their natural and cultural

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The Synergy Between Electric Vehicles and Renewable Energy: Powering a Greener Future

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Electric vehicles are synonymous with a green lifestyle. However, few Americans (4%) own an electric vehicle (EV), or are seriously considering purchasing one (12%), according to 2023 data from Gallup. Another 43% of U.S. adults say they may consider purchasing an EV in the future, while 41% “unequivocally say they would not.” For those who are planning to invest in an EV in 2024, renewable energy solutions can heighten the eco-friendly benefits of owning an EV in many ways — including saving even more on your monthly energy bill. From the many applications of solar energy to how EV owners can implement the technology at home, modern options serve as a great consideration for those who may be on the fence about investing in a new vehicle. Elevating an eco-friendly lifestyle Whether you’re a busy parent with a full schedule of running the roads or you’re simply looking for a vehicle that is cheaper to maintain, EVs are the go-to choice for an eco-friendly ride. For starters, EVs typically have a smaller carbon footprint than traditional gasoline cars, making them ideal for those wishing to take on a more eco-friendly lifestyle. While EVs themselves have no tailpipe emissions, the U.S. Environmental Protection Agency (EPA) points out that generating the electricity used to charge EVs may create carbon pollution. The EPA goes on to explain that the amount of pollution created “varies widely,” particularly when it comes to how the local power is generated (for instance, the impact of coal or natural gas vs. renewable sources that don’t emit carbon pollution). For those who wish to maximize the eco-friendly potential of an EV, the adoption of renewable energy is a great consideration, according to the U.S. Department of Energy. A dedicated solar energy charging station can be the ideal solution in looking to power an EV in a clean and green way, and presents several advantages. In addition to lower energy costs, EV owners that take advantage of solar energy charging can further benefit by being able to charge their vehicle during a power outage. This can be particularly valuable for those who are in areas that experience strong weather, though the benefits don’t end there. The Department of Energy goes on to note that EV owners who choose to charge their vehicle when there is ‘plentiful solar generation’ can minimize the strain on the local electricity grid, thus furthering the eco-friendly impact on a larger scale. Exploring the endless possibilities of solar Solar panels for the home are a well-known concept. When it comes to electric vehicles, however, there are several innovative solutions out there. The Department of Energy’s Solar Technologies Office details several solar-powered solutions for EVs, including rooftop solar, solar-powered public charging stations, and community solar. Rooftop solar systems, for example, power the home (or building), and as a result power the vehicle via a charging station.When you’re generating more electricity than you’re using, rooftop solar systems can be optimized in order to maximize your solar savings even further, thus contributing to a lifestyle that is cohesive with eco-friendly values. Solar-powered public charging stations, vehicle-attached or added photovoltaics, and vehicle-integrated photovoltaics are additional solutions outlined in the Solar Technologies Office post. While such adoptions can sound far-fetched or unrealistic for many prospective EV owners, it’s imperative to realize that solar energy solutions for EVs are already becoming more prevalent. In Raleigh, North Carolina, new solar EV chargers can be found at Anderson Point Park and Brier Creek Park, though the chargers will occasionally be moved around the city so that more people can try them. According to the RaleighNC.gov site, the solar powered EV chargers can be placed in areas of the city that don’t have EV charging infrastructure, effectively reducing the need for expensive electrical work while helping the city to better understand where permanent EV charging infrastructure is needed in the future. Maximizing your environmental impact from the start Installing a solar powered EV charging station at home is a great way to start using solar charging right at home, though there are a few important aspects of the process to keep in mind. According to one U.S. News & World Report article, experts note that a properly-sized solar array is generally sufficient in powering a home, though it may not be enough for EV charging (in addition to the home’s routine power use). As a result, talking with your local solar energy installer is advised in order to explore your options thoroughly, though it’s noted that it is possible to run both your home and charge your EV entirely off of solar. Other options include having a local utility company switch your household to a clean energy source, though it’s noted that this may not work if you’re in a multi-unit dwelling or an area where these sources aren’t available. While EV sales appear to have lost momentum (at least temporarily), according to one early 2024 NPR post, those considering an investment in an EV have a variety of considerations to keep in mind when aiming to choose the right vehicle. Range and charge time are valuable considerations when looking for the right EV, with ratings and reviews of popular models providing great insight on such features. For example, the 2023 Chevrolet Bolt EUV is a practical choice for those looking for an all-electric SUV thanks to its space and electric powertrain, though many owners don’t enjoy the overall fuel economy and driving range of the vehicle or the driving range and speed of charging the vehicle. On the other hand, options such as the 2023 Chevrolet Bolt EV, an electric hatchback, features high range. By sifting through reviews beforehand, you can make an educated decision on what vehicle is best suited for your specific lifestyle and needs. For those looking to lead an environmentally friendly lifestyle, solutions extend well beyond the investment of an electric vehicle. Through the many options that solar powered charging presents, EV owners have the chance to explore a number of solutions — from the installation of solar panels at home to the

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Machu Picchu Achieves Significant Reduction in Carbon Emissions Since 2021 Certification

From Heritage to Habitats: The Journey of Sustainable Conservation from Machu Picchu to the Amazon

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In 2014, UNESCO warned that Machu Picchu could be included on the list of endangered heritage sites due to poor waste management. In response, the Inkaterra Hotels Association, the Municipality of Machu Picchu, and the AJE Group implemented a circular economy model to manage waste locally. In 2015, four plants were established to process this waste. In Machu Picchu Pueblo, also known as Aguas Calientes, four tons of organic waste are generated daily due to the large influx of tourists, restaurants, and hotels. This waste is segregated and processed in a pyrolysis plant built in collaboration with Peruvian engineers and the University of Cusco. This plant converts the waste into biochar, a natural carbon that enriches the soil and helps retain carbon dioxide. Additionally, there are PET compaction plants, cardboard segregation plants, and glass processing plants. Plastic bottles are compacted and transported to a recycling plant in Lima, turning them into new bottles. These actions aim to raise awareness about the recyclable value of plastic bottles. Glass bottles are also recycled and pulverized, preventing them from ending up in the Vilcanota River. The resulting sand is mixed with concrete to create paving stones that beautify and reinforce the riverbanks. Some of these white paving stones have already been placed in Machu Picchu, marking certain areas and contributing to the beautification and strengthening of the local infrastructure. According to the World Tourism Organization, tourism activity accounts for around 8% of total CO2 emissions globally. In Peru, according to the Green Initiative, about 5% of total emissions are related to tourism. Therefore, the tourism industry worldwide and in Peru, in particular, must improve its practices and incorporate climate action as a standard between destinations and companies. A fundamental aspect of this change consists of implementing management for reducing carbon emissions (mitigation) and achieving the carbon-neutral certification promoted internationally by the Green Initiative. The certification was granted to Machu Picchu in 2021 by the Green Initiative after a certification cycle lasting five months. During this cycle, the Municipality formalized its climate commitment through the UN Climate Change – Climate Neutral Now program, aligning itself with the objectives of the Paris Climate Agreement and the recommendations for low-carbon tourism reactivation promoted by the One Planet program of the World Tourism Organization. These results confirm that tourism activity and the generation of carbon emissions are directly related, exhibiting a positive correlation. To reach its goal of reducing carbon emissions by 45% by 2030, Machu Picchu must promote tourism’s reactivation and economic recovery without increasing carbon emissions. Now, in June 2024, Machu Picchu has renewed its certification as the First Carbon Neutral UNESCO Designated Site, underscoring Machu Picchu’s commitment to sustainability and decarbonization, which continues to lead in sustainable tourism through innovative environmental initiatives and collaborative efforts. Moreover, Machu Picchu has made substantial progress in reducing carbon emissions. The total carbon footprint for 2022 was 7,117.55 tCO2eq, representing an 18.77% reduction compared to the 2019 baseline. REDD+ Brazil Nut Concessions: Pioneering Conservation and Sustainable Development in the Amazon Following the successful waste management initiatives in Machu Picchu, efforts to offset its carbon footprint led to the REDD+ Brazil Nut Concessions conservation project. Developed by the Peruvian company Bosques Amazónicos (BAM), an ally of Green Initiative, this project protects over 600,000 hectares of unique megadiverse forests in partnership with more than 800 castañeros families in Madre de Dios, Peru. The REDD+ Brazil Nut Concessions project stands out for its scale and impact. It safeguards the chestnut forests, which are home to incredible biodiversity. For over 14 years, BAM, the Green Initiative, and the concessionary families have been united in their mission to protect these forests from the looming threats of deforestation. Their approach combines sustainable economic development with environmental conservation, ensuring that the local community benefits alongside the environment. A core principle of the REDD+ Brazil Nut Concessions project is promoting economic development in harmony with nature. The project has implemented an integrated system for forest monitoring. It provides continuous technical and legal assistance to concessionary families. These families receive ongoing training in sustainable forest management, empowering them to protect their natural resources while enhancing their livelihoods. The project also offers direct economic benefits to the castañeros partners. It has developed sustainable, productive alternatives to improve the community’s quality of life. Photos by Walter H. Wust In addition to its economic and social impacts, the REDD+ Brazil Nut Concessions project makes significant strides in biodiversity conservation. Scientific expeditions as part of the BAM Science Program leverage technology and innovation to monitor the biodiversity of the chestnut forests with active participation from the castañeros community. This ensures that the conservation efforts are both scientifically robust and community-driven. Notable achievements include: These accomplishments highlight the project’s role in mitigating climate change, conserving biodiversity, and fostering sustainable development. It is a global model for integrating economic growth with environmental stewardship and community empowerment. A Model for Global Conservation The REDD+ Brazil Nut Concessions project serves as a model for conservation efforts worldwide. Integrating economic development with environmental stewardship and community empowerment demonstrates that protecting our planet’s natural resources can improve human well-being. As the world continues to grapple with climate change and environmental degradation challenges, initiatives like REDD+ Brazil Nut Concessions offer a beacon of hope. They show that innovative approaches and collaborative efforts can create a sustainable future for both people and the planet. To delve deeper into the remarkable work of the REDD+ Brazil Nut Concessions project, download the 2023 Annual Report here. Contact us for further information and supporting Green Initiative’s actions from the Andes to the Amazon. Useful links:

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Machu Picchu - Reduce Carbon Emission Footprint - Carbon Neutral Climate Certification - Green Initiative

Machu Picchu Achieves Significant Reduction in Carbon Emissions Since 2021 Certification

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Lima, June 2024 – Machu Picchu has renewed its certification as the First Carbon Neutral UNESCO Designated Site. This prestigious certification, awarded by Green Initiative, underscores Machu Picchu’s commitment to sustainability and decarbonization. Originally certified in 2021, Machu Picchu continues to lead in sustainable tourism through innovative environmental initiatives and collaborative efforts. Significant Reductions in Carbon Emissions Since its initial certification in 2021, Machu Picchu has made substantial progress in reducing carbon emissions. The total carbon footprint for 2022 was 7,117.55 tCO2eq, representing an 18.77% reduction compared to the 2019 baseline. This impressive reduction was achieved through several key strategies: Decarbonization Strategies, Innovative Waste Management and Circular Economy, and Nature Positive Initiatives Machu Picchu’s approach to waste management and circular economy has been integral to maintaining its carbon-neutral status. The renewal of Machu Picchu’s carbon-neutral certification highlights the success of various decarbonization strategies. These include: These measures have substantially reduced Machu Picchu’s carbon footprint, making it a model for sustainable tourism worldwide. Key Highlights: Collaborative Efforts for Sustainability This achievement was made possible through the collaboration of various stakeholders, including the Municipality of Machu Picchu, Grupo AJE, Inkaterra, and Tetra Pak. Support also came from World Xchange, Luz del Sur, Bosques Amazónicos (BAM), Latam, PROMPERÚ, and the National Chamber of Tourism of Peru (CANATUR). “We are proud to announce that Machupicchu renews its ‘First Carbon Neutral’ certificate. This achievement represents a significant milestone in our effort to promote circular economy models and sustainable cities, where for example, we give new life to bottles, such as Cielo Alcalina which is made 100% from recycled bottles,” says Jorge López-Doriga, Chief Communications and Sustentability Officer in AJE Group. “As a pioneer of regenerative tourism in Peru, Inkaterra is committed to conserving the natural heritage of Machupicchu,” states José Koechlin, founding president of Inkaterra. “This alliance is a success story about the goals that can be achieved when public and private sectors work hand in hand. With the support of the local community, the first destination in Latin America with a circular economy has been achieved. We Peruvians enjoy the privilege of having this cultural and natural heritage of humanity, which entails the great responsibility of caring for it for future generations.” “The result achieved in Machupicchu is the result of significant collaborative effort; however, it is necessary to attract more financial and intellectual capital, with the help of national and international actors, to expand and scale up the accumulated experience. The world needs references in climate action in tourism, and Machupicchu can be a great laboratory for climate action and circular economy of global interest,” states Tatiana Otaviano, Head of Relationship Management at Green Initiative. Mónica Montes, Sustainability Manager of Tetra Pak Andina, specifies the valuable role that the actors in the recycling chain in the country have played in achieving such an important achievement. “At Tetra Pak, we firmly believe in shared responsibility, so the contribution of major allies such as AJE, Inkaterra, the State, among others, allows the renewal of the certification of Machupicchu as a Carbon Neutral Destination to be a testimony of success. From Tetra Pak, we will continue with the commitment to make our packaging contribute to the circular economy and significantly reduce our carbon footprint, thus contributing to a better future,” commented the executive. Global Recognition and Future Goals Machu Picchu’s renewed carbon-neutral certification has received international recognition from UN Tourism, UNESCO, and UN Climate Change. Publications like Lonely Planet have also highlighted this achievement, naming Machu Picchu as one of the ‘Top 10 Best World Tourism News’ in 2021. The ongoing efforts to maintain and enhance Machu Picchu’s sustainability practices demonstrate a broader commitment to combating climate change. This milestone serves as an inspiration for other tourist destinations worldwide, showcasing the benefits of integrating climate action into tourism. As we celebrate this achievement, it is essential to continue fostering public and private partnerships and securing investments to sustain and expand these efforts. Machu Picchu’s journey towards a fully decarbonized future is a beacon of hope and a blueprint for sustainable tourism globally.

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Machu Picchu – The First UNESCO Designated Site – To Renew Its ‘Carbon Neutral’ Certification

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On June 27th, 2024, Machu Picchu will proudly announce the renewal of its prestigious certification as the world’s first Carbon-Neutral UNESCO Designated Site, granted by the Green Initiative. This achievement follows a rigorous certification process that began in 2021, involving comprehensive analyses of scopes 1, 2, and 3 emissions. This time, the carbon footprint data will be compared to its baseline to verify its climate mitigation performance. Since its initial certification, Machu Picchu has been at the forefront of decarbonization efforts. Through a combination of innovative decarbonization practices such as the restoration of degraded areas, waste pyrolysis, biodiesel production from recycled oils, and the implementation of PET plastic and cardboard compactor plants, there are high expectations for the decarbonization results achieved. These efforts have also helped enhance local ecosystems by planting 6,596 native trees across 5 hectares. Recognized by UN Tourism, UNESCO, and other esteemed international bodies, Machu Picchu’s renewal as a Carbon-Neutral UNESCO Designated Site reaffirms its role as a global leader in climate action and circular economy practices. This achievement not only underscores Machu Picchu’s cultural and natural significance but also its unwavering dedication to preserving these treasures for future generations. Behind The Machu Picchu Certification In 2021, Green Initiative, in coordination with the District Municipality of Machu Picchu, along with the strategic collaboration from InkaTerra, AJE Group, SERNANP, and Promperu, certified Machu Picchu as the world’s first Carbon Neutral UNESCO Designated Site. The certification process included a comprehensive analysis of scopes 1, 2, and 3, totaling 7,143.51 tCO2. The certification aims to promote the decarbonization of Machu Picchu´s as as tourism destination, by enhancing public and private collaboration, positioning Machu Picchu as an international reference for climate action in tourism, aligned with the United Nations’ Glasgow Declaration. Additionally, the certification seeks to attract public and private financing to drive investment agendas that will enable the execution of Machu Picchu’s decarbonization plan. This plan will allow the destination to continue its journey towards decarbonization and fulfillment of international commitments under Green Initiative’s Carbon Neutral Certification. Moreover, the certification plays a crucial role in the international positioning of Machu Picchu and Peru as a leading destination, being the world’s first Carbon Neutral UNESCO Designated Site. The certification all generates additional opportunities that add value to Promperu’s and the private sector’s efforts to promote Machu Picchu nationally and internationally as the world’s first Carbon Neutral UNESCO Designated Site. For further updates on Machu Picchu’s journey towards carbon neutrality and sustainable tourism practices, visit greeninitiative.eco. Usefull links:

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Continental Travel Peru: Pioneering Carbon-Neutral Business Travel with Green Initiative

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Continental Travel is setting the bar high in the business travel industry in Peru with its global commitment to carbon neutrality. At Green Initiative, we are pleased to announce that Continental Travel has started its journey to decarbonize its corporate operations and services. This strategic leadership decision follows several years of investments in sustainability efforts. They have also increased their technical capacities for climate mitigation. “Starting this journey towards carbon neutrality is not just a strategic move for Continental Travel; It’s a way to show our commitment to leading the industry in responsible travel. By measuring, reducing, and offsetting our carbon emissions, we’re setting a new standard for corporate travel services in Peru. We want our clients to know that we are actively contributing to a more sustainable future, with clear, science-based reports on our decarbonization efforts.” As a result, Continental Travel will be positioned as the first corporate business travel operator to achieve Green Initiative’s Carbon Neutral Certification. This achievement will lead the sector into a new standard for low-carbon emissions in corporate travel. Continental Travel is a Peruvian travel operator with over two decades of experience. They have a deep understanding of the international business travel market. Their clients span various industries, including banking, mining, healthcare, energy, and textiles. How Business Travel is Leading the Charge Towards Net-Zero Emissions Business travelers are becoming more committed to achieving net-zero emissions. This includes their own corporate operations and value chains. Marcos Piera, General Director at Continental Travel, states that business travel agencies should not be part of the problem. Instead, they should add value to their corporate clients by measuring, reducing, and offsetting CO₂ emissions. They should also provide consistent and transparent reports with science-based evidence of decarbonization progress. The work led by Continental Travel is innovative but not isolated. Worldwide, the business travel industry is becoming more sophisticated in decarbonizing its services. The power of business travel is significant. Leading flight companies are putting additional pressure on Airbus, Boeing, and Embraer to accelerate progress towards cleaner fuels and more efficient engines. Corporations around the world may reduce business travel due to their need for public pledges and international carbon mitigation goals. By partnering with Green Initiative and undergoing the Carbon Neutral Certification process, Continental Travel is demonstrating its proactive stance in reducing carbon emissions associated with its operations. This initiative aligns with global efforts to combat climate change, such as the Glasgow Declaration for Climate Action in Tourism. This UN initiative aims to catalyze climate and nature-positive action. But what does this mean for business travel? Continental Travel Peru’s bold move toward climate-smart business travel in partnership with Green Initiative is not just about reducing carbon emissions. It’s about leading by example and inspiring positive change within the industry. Take the Next Step Toward Climate-Smart Business Travel Are you ready to elevate your business travel to the next level? Contact us to learn more about our expert advisory services and how your company can become a climate-smart leader in your industry. Join Continental Travel, Green Initiative, and many more businesses that are making a tangible difference for our planet. Written by Tatiana Otaviano, from the Green Initiative team.

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How Companies Sharing Climate Commitments are Coming Together to Reduce Transaction Costs and Accelerate Decarbonization

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In an era when environmental responsibility is no longer optional, companies worldwide are recognizing the necessity of committing to climate action. This shared commitment is a moral imperative and a strategic business decision. By collaborating, companies are discovering that they can more effectively reduce their transaction costs and accelerate the decarbonization of their operations. The tourism industry provides a compelling example of how this synergy works. Tourism: A Case Study in Collaborative Climate Action Tourism is an industry with significant environmental impacts, but it also has vast potential for positive change. Two companies, Kuoda Travel, and Inkaterra Hotels, exemplify how businesses can leverage shared climate commitments to achieve greater sustainability and economic efficiency. Kuoda Travel: Reducing Carbon Footprints Through Sustainable Accommodations Kuoda Travel, a US-based tourism operator, is integrating accommodations that comply with international climate standards into its tourism experiences. This strategic move is more than a marketing angle; it’s a substantial step towards reducing its carbon footprint. By choosing partners who prioritize sustainability, Kuoda Travel is minimizing its environmental impact and reducing its carbon mitigation costs. This cost reduction makes their commitment to net zero emissions more feasible and financially sustainable. “At Kuoda, we dedicate ourselves to responsible business practices just as much as we encourage mindful travel practices. For this reason, we spent the last several years committed to minimizing our environmental impact as much as possible. Thanks to Green Initiative, in 2019, Kuoda became Carbon Neutral as the first step towards bold climate action and protection by signing The Glasgow Declaration on Climate Action in Tourism. In 2022, we took it one step further and became a certified Climate Positive business, going beyond neutrality alone and instead finding ways to actively benefit and improve the environment by removing harmful gasses from the atmosphere.” Inkaterra Hotels: Gaining a Competitive Edge On the other hand, Inkaterra Hotels, renowned as the first climate-positive hotel group in the world, gains a competitive advantage by partnering with like-minded companies such as Kuoda Travel. Inkaterra’s climate-positive status means they go beyond achieving net zero emissions by actively removing more carbon dioxide from the atmosphere than they emit. This distinction positions them as an attractive and responsible business partner, appealing to eco-conscious travelers and businesses. Inkaterra annually caters to more than 200,000 travellers. It has been recipient of the 2015 PURE Award on the ‘Contribution to Experiential Travel’ category; the Relais & Châteaux Environment Trophy (2013); WTTC Tourism for Tomorrow Awards in the Conservation Category (2012); Travel+Leisure Global Vision Award (2011); and National Geographic Traveler’s Best Practices Award for Sustainable Travel (2002). In 2012 Inkaterra became the first world hotel enterprise to be recognized with the International Certificate in Sustainable Tourism by the CU Green Choice Sustainable Tourism Standard. More than 4,000 locals have been trained since Inkaterra was founded. Career opportunities on hospitality, field guidance and agroforestry projects on cacao and Brazil nut, are bonded to Inkaterra’s sustainable approach. Workshops and conferences are constantly organized for local communities to raise awareness on environmental care. Logistics: Electric Trucks Powering Sustainable Distribution Delphin Group and BioAmayu have formed a partnership in the logistics sector that showcases the benefits of shared climate commitments. Delphin Group provides electric trucks for last-mile logistical services, significantly reducing emissions associated with delivery. BioAmayu, the first climate-positive fruit juice made from Amazon-sourced ingredients, benefits from this low-carbon distribution mode. This collaboration is further strengthened by AJE Group‘s investment in electric trucks, demonstrating how joint efforts can drive sustainability and operational efficiency. Through this partnership, BioAmayu can distribute its products in an environmentally responsible manner, setting a precedent for other companies to follow. The Synergy of Shared Values The collaboration between Kuoda Travel and Inkaterra Hotels, as well as Delpin Group and BioAmayu, are collaborative cases. They reflect a growing trend where companies with shared values in climate action understand the mutual benefits of working together. By aligning their business practices with environmental goals, these companies can achieve: Global Implications and Future Prospects This collaboration model is gaining traction worldwide. As more companies recognize that climate action is good for the planet and beneficial for their bottom line, we can expect to see increased partnerships similar to those of Kuoda Travel and Inkaterra Hotels. This approach is a testament to the power of collective action in addressing global challenges. In conclusion, integrating climate commitments into business operations and partnerships is proving to be a viable strategy for reducing transaction costs and accelerating the decarbonization of operations. The tourism industry’s example shows that when companies unite under a common cause, they can achieve remarkable outcomes that benefit both their businesses and the environment. Written by the Green Initiative team.

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Grupo AJE: A Blueprint Example for Sustainable Tourism Worldwide

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Since 2014, Grupo Aje has championed the Natural Revolution, spotlighting indigenous communities and UNESCO World Heritage sites. The aim? To transform these tourist destinations into carbon-neutral havens. Machu Picchu is now a shining example, inspiring other cities to follow suit. Tourist Destinations on the Path to Carbon Neutrality “We are living in the climate era,” says Jorge López-Dóriga, Global Director of Communications and Sustainability at Grupo Aje. Aje’s commitment to sustainability through its Bio Amayu and Agua Cielo brands focuses on protecting indigenous communities and the regions producing super fruits. Aje’s sustainability strategy targets both national and international tourist hotspots, including Machu Picchu, Manu National Park, the Nazca Lines, the Galápagos Islands, Tikal National Park, and Cartagena de Indias. These iconic sites, known globally, have been selected to set a precedent in environmental and waste management. The Machu Picchu Model In 2017, Grupo Aje, in collaboration with the Inkaterra hotel chain and the Machu Picchu municipality, launched an ambitious project to tackle waste and reduce Machu Picchu’s carbon footprint. Initiatives included installing plastic waste compactors, a biodiesel plant, an organic waste pyrolyzer, and a glass crusher. These efforts have prevented 4,100 tons of CO2 emissions between 2018 and 2022. By 2023, Machu Picchu became the world’s first carbon-neutral tourist destination, setting a global example. Cartagena de Indias: Aiming for Carbon Neutrality Following Machu Picchu’s footsteps, Aje is working to make Cartagena de Indias Colombia’s first carbon-neutral city. This project, led by Aje Colombia’s Country Manager, Fabian Mosquera, focuses on three objectives: mitigating the carbon footprint, promoting sustainable tourism, and positioning Cartagena internationally as a carbon-free city. Global Commitments and Actions At COP28 in 2023, significant commitments were made to combat climate change, including a $100 billion Loss and Damage Fund and goals to triple renewable energy and double energy efficiency. Despite these efforts, 2023 was the warmest year on record, highlighting the urgency of comprehensive environmental management. Further Initiatives Across Iconic Sites Grupo Aje’s dedication extends to other UNESCO sites. In the Galápagos Islands, they partnered with the Galápagos Conservancy Foundation to protect giant tortoises. In Tikal National Park, Aje collaborates with the Tikin Petén association to manage solid waste. Similar efforts are underway in Manu National Park and the Nazca Lines in Peru, focusing on waste reduction and environmental education. Conclusion Grupo Aje’s initiatives at Machu Picchu, Cartagena de Indias, the Galápagos Islands, Tikal National Park, Manu National Park, and the Nazca Lines demonstrate the power of public-private partnerships in achieving carbon neutrality and sustainable tourism. These projects provide a replicable model for other tourist destinations, showcasing that environmental protection and cultural heritage preservation can go hand in hand. These efforts by Grupo Aje not only contribute to the local environment and communities but also set a global benchmark for sustainability in tourism. They set an example for municipalities and tourist destinations, proving that it is possible to have a positive impact on the environment while preserving the unique treasures of humanity’s natural and cultural heritage. Contact us at Green Initiative so we can advise your business on innovative solutions for championing climate action and supporting you along the way. Written by Yves Hemelryck, from the Green Initiative team. Source and suggested reading: Melissa Cosmopolis, from El Comercio

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WorldXchange’s Climate Positive Leadership: Elevating Standards in Tourism and Currency Exchange

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The tourism sector, crucial for global economic vitality and responsible for approximately 10% of global GDP, also contributes significantly to global greenhouse gas emissions. This dual role positions the industry uniquely both as a contributor to and a potential leader in climate change mitigation. With the direct impact of climate change threatening everything from natural landscapes to historical sites, the need for sustainable practices has never been more urgent. WorldXchange, is exemplifying this leadership. Since achieving Carbon Neutral Certification in 2023, WorldXchange has expanded its sustainability initiatives, setting new standards for environmental stewardship within the currency exchange market. These efforts not only highlight its commitment to reducing its own carbon footprint but also demonstrate the potential for industry-wide impact. By leading the charge towards a climate-positive future, WorldXchange not only enhances its operational efficiency and customer appeal but also inspires other businesses within the tourism and financial sectors to follow suit, proving that sustainable practices can coexist with business growth and innovation. This proactive approach is not just about adapting to change—it’s about driving it, ensuring a healthier planet and a more resilient global economy. Continued Leadership in Sustainable Practices WorldXchange has achieved a remarkable 16% reduction in its carbon footprint from 2021 to 2023, underscoring its commitment to operational excellence and eco-friendly practices. This significant decrease highlights the company’s rigorous efforts to innovate and implement efficiency solutions across its operations. Commitment to Biodiversity and Reforestation In an ambitious move to support biodiversity, WorldXchange is committing to plant 15,000 native trees in Madre de Dios, a critical ecosystem in the heart of the Amazon. With over 300 trees planted since 2023, this project not only aids in carbon sequestration but also preserves the habitat for countless species, underscoring the company’s interest in supporting the enhancement of nature´s positive impacts. Educating and Engaging the Public WorldXchange’s impact extends beyond environmental actions. Through comprehensive awareness-raising activities, the company has enlightened over 80,000 individuals about the intricacies of climate mitigation, emphasizing the significant role that both individuals and corporations play in this global fight. Setting a New Benchmark: Climate Positive Certification Achieving the status of the first Climate Positive Certified currency exchange company globally marks WorldXchange as a pioneer in the market. This accolade is a testament to the company’s unwavering commitment to support and actively engage in the environmental standards promoted by LAP (Lima Airport Partners), inspiring others to follow suit. The Urgent Need for Decarbonization in Tourism Supported by the Glasgow Declaration on Climate Action in Tourism, WorldXchange’s initiatives are a response to the critical need for robust climate action within the sector. Aimed at halving emissions by 2030 and achieving net zero by 2050, these efforts align with global strategies for rapid climate mitigation, as highlighted in key reports by entities like the UNWTO and McKinsey & Company. As WorldXchange continues to integrate climate action into every facet of its operations, the path forward is clear—sustainability is not just a goal but a guiding principle for its business model. For further insights into WorldXchange journey and the challenges, visit the original article here. Written by the Green Initiative team.

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Origem Motos: Leading the Charge for Sustainable Mobility and Carbon Neutrality in Brazil

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Origem Motos, an innovative electric motorbike company based in Brazil, has emerged as a beacon of inspiration in an era marked by rapid urbanization, climate change, and the growing need for sustainable transportation solutions. Not only did their solutions immediately reduce GHG emissions compared to combustion motorcycles, but in 2023, they also went a step further by achieving the Carbon Neutral Certification, guaranteeing the complete offsetting of the emissions related to using and renting their electric motorbikes, in compliance with international standards. The Rise of Smart Electrical Transportation in Brazil The global transportation sector has significantly contributed to greenhouse gas emissions for decades, with gasoline and diesel-powered vehicles dominating the landscape. However, the urgent need to combat climate change has driven a surge in developing and adopting smart electrical transportation alternatives. Origem Motos is at the forefront of this transformative wave by pioneering electric motorbikes designed to cater to the needs of both individuals and businesses. With a robust electric motorbike fleet, Origem Motos is helping to reduce carbon emissions and usher in a cleaner, greener future for transportation in Brazil. Innovation at the Core Origem Motos is not just any electric motorbike company; it stands out due to its commitment to innovation. The company is pushing the boundaries of what electric motorbikes can offer regarding technology and performance. Here’s how Origem Motos is contributing to a more sustainable future: Advanced Electric Motorbikes Origem Motos designs eco-friendly, high-performance electric motorbikes. These bikes offer a cleaner and quieter riding experience while maintaining the power and range needed for urban transportation. Smart Charging Grid One of the most significant innovations is Origem Motos’ smart charging grid. It’s a network of strategically placed charging stations in the city that are easily accessible for riders. This infrastructure makes owning an electric motorbike more convenient and practical, addressing the range anxiety associated with electric vehicles. Cutting-Edge Technology Origem Motos incorporates state-of-the-art technology into their motorbikes. Features like smartphone integration, real-time data tracking, and GPS navigation enhance the riding experience and make electric motorbikes an attractive choice for tech-savvy consumers. Circular Economy in Practice Origem Motos’s approach to the circular economy is comprehensive, positively impacting the product’s lifecycle and the environment. This model is evident in several key areas: Design for Durability and Recyclability From the outset, Origem Motos designs its motorbikes to be durable, reducing the need for frequent replacements and minimizing waste. Additionally, the motorbikes are designed to be recyclable at the end of their lifecycle, ensuring that parts can be reused or repurposed, further reducing environmental impact. Product as a Service (PaaS) Origem Motos adopts a product-as-a-service model, offering leasing options for its electric motorbikes. This approach not only makes electric motorbikes more accessible but also ensures that Origem Motos retains responsibility for the maintenance, repair, and eventual recycling of the motorbikes. This model encourages efficient resource use and reduces waste. The circular economy model Origem Motos adopted significantly enhances their products’ value proposition. It reassures consumers that they are investing in a product that is not only innovative and accessible but also environmentally responsible. This model positions Origem Motos as a leader in sustainable practices within the transportation sector, reflecting a deep commitment to meeting the current needs of society and ensuring the well-being of future generations. Fighting Climate Change with Carbon Neutrality In 2023, the company took a step forward by achieving the Green Initiative’s Carbon Neutral Certification as a tangible expression of its commitment and dedication to sustainability. The process of obtaining the certification goes through 3 main steps: 1. Climate Pledge Companies like Origem Motos formally pledge to reduce their short- and long-term carbon footprint. This pledge serves as a guiding principle for their sustainability efforts. 2. Carbon Footprint Measurement A critical step in the certification process was the comprehensive measurement of Origem Motos’ carbon footprint, encompassing scopes 1, 2, and 3. This involved a rigorous assessment of direct and indirect emissions, from maintenance to transportation and other business activities. By identifying and quantifying these emissions, Origem Motos could pinpoint critical areas for reduction and set precise targets for improvement. 3. Carbon Credit Offset Origem Motos invested in high-impact carbon credits to neutralize its remaining carbon footprint. These credits support projects that reduce or capture greenhouse gas emissions from the atmosphere, such as Amazon forest conservation initiatives and developing clean energy technologies. This step offsets Origem Motos’ emissions and contributes to global efforts to combat climate change and promote sustainability. Building on the momentum of achieving carbon neutrality, Origem Motos is outlining its Climate Action Plan to further its commitment to environmental responsibility. This plan includes a series of ambitious targets and strategies designed to propel the company and its stakeholders towards a more sustainable future. Mitigating Climate Change through Electric Transportation in Brazil Brazil’s transition to electric transportation represents a transformative opportunity to address climate change while catalyzing socio-economic benefits. Electric vehicles have multifaceted advantages, highlighting their potential to revolutionize urban mobility, environmental health, and economic prosperity. Zero Tailpipe Emissions Electric motorbikes stand out for their absence of tailpipe emissions. Unlike traditional vehicles that release carbon dioxide, nitrogen oxides, and particulate matter, electric motorbikes offer a clean alternative, directly contributing to reducing urban air pollution. This shift is crucial for Brazil, where many cities grapple with air quality issues that directly impact public health. Broader Environmental Impact Beyond tailpipe emissions, the lifecycle emissions of electric vehicles, including manufacturing and electricity generation, are increasingly lower due to advancements in renewable energy and battery technologies. As Brazil advances its renewable energy capacity, the environmental footprint of electric transportation is set to decrease further, offering a sustainable path forward in reducing greenhouse gas emissions and combating climate change. Job Creation and Industry Development Brazil’s electric vehicle sector offers substantial economic opportunities. The development, manufacturing, and servicing of EVs and related infrastructure, such as charging stations and battery recycling facilities, can create new jobs and spur industrial growth. This sector’s expansion is poised to attract investments, foster technological innovation, and position

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