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Green Initiative Showcases Machu Picchu as a Model for Carbon Neutral and Regenerative Tourism at COP16

During the 16th Conference of the Parties to the United Nations Convention on Biological Diversity (COP16), Green Initiative presented the case of Machu Picchu as a model for a Carbon Neutral and Regenerative Tourism Destination. COP16 concluded in Cali after 12 days of intense discussions. Known as “The People’s COP,” the summit was divided into a blue zone for official negotiations and a green zone focusing on civil society participation. According to the Colombian government, the green zone attracted nearly a million visitors, with around 40,000 attending various academic activities. In the blue zone, where negotiations took place, parallel events were also organized in the pavilions of different countries and entities. Among these was the Peru Pavilion, which hosted a series of prominent events, including one titled “Machu Picchu: Carbon-Neutral and Regenerative Tourism Destination.” This session showcased the climate and nature-positive initiatives underway in Machu Picchu, aimed at reducing carbon emissions and restoring ecosystems as part of its tourism management. The panel featured representatives from organizations such as the National Service of State-Protected Natural Areas (SERNANP), AJE Group, Tetra Pak, and Latam Airlines. Panelists emphasized the importance of public-private sector collaboration for the success of projects like Machu Picchu. They recognized the leadership of Green Initiative as a key advisor in the region’s transition to decarbonization and regenerative tourism. COP16 was a platform for dialogue and reflection and marked significant milestones in its final plenary session. Among the most notable were creating a subsidiary body for Article 8J to support Indigenous peoples and local communities, the acknowledgment of Afro-descendant peoples as biodiversity guardians, and the Cali Fund, a global mechanism for the equitable distribution of benefits derived from genetic information. Additionally, collaboration between the Biodiversity and Climate Change agendas was promoted, in preparation for COP29 on Climate Change in Azerbaijan and the upcoming COP30 in Brazil. Colombia also took the opportunity to launch the world’s first biodiversity bonds during COP16, an initiative aimed at involving the private sector in biological diversity preservation. Banco Davivienda, with an investment of up to 50 million dollars from the International Finance Corporation (IFC), will channel these resources into projects with positive biodiversity impacts. Similarly, BBVA Colombia issued another bond, subscribed to by IDB Invest and IFC in two tranches to finance projects with positive biodiversity impacts. Written by Musye Lucen from the Green Initiative team. Related articles:

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Celebrating World Tourism Day with a Global Milestone: Green Initiative Wins as World’s Leading Sustainable Organisation

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On this World Tourism Day, Green Initiative is honored to share a significant achievement: winning as the World’s Leading Sustainable Organisation at the 2024 World Sustainable Travel & Hospitality Awards! This recognition underscores our commitment to a greener, more sustainable tourism industry that regenerates rather than depletes. We extend our deepest gratitude to everyone who voted for us and supported our mission to lead the way in sustainable tourism, climate, and nature positive business. This achievement is as much yours as it is ours!” A Legacy of Impactful Tourism Green Initiative has always believed that tourism can be a driving force for good. We’ve pioneered sustainable tourism practices that balance business competitiveness with ecological preservation through our work with partners like Inkaterra Hotels, WorldXchange, and CEPA (Customized Educational Programs Abroad). What It Means to Be the World’s Leading Sustainable Organisation Winning this prestigious award is more than a recognition—it’s a reminder of our responsibility. From reducing the carbon footprints of our certified businesses to pioneering regenerative tourism models, we’ve made great strides in proving that tourism can benefit both people and the planet. Our Ongoing Commitment As we celebrate this milestone, we reaffirm our dedication to continuing our work with partners and clients worldwide to reduce emissions, restore ecosystems, and create sustainable livelihoods for local communities. As we mark World Tourism Day and celebrate this momentous win, we invite you to be part of this journey. Let’s work together to make travel sustainable, responsible, and regenerative—so that future generations can continue to explore the world while preserving its natural beauty. Designated Sites are Integrating Climate Action UNESCO-designated sites like Bonito and Machu Picchu are leading the way in integrating climate action into tourism through innovative practices such as carbon measurement, ecosystem restoration, and waste management solutions. By adopting climate-smart approaches, these destinations are not only reducing emissions but also enhancing community resilience and attracting eco-conscious travelers. Green Initiative’s collaboration with these iconic sites showcases how tourism can actively contribute to global climate goals and serve as a model for sustainable tourism worldwide. Explore our full article to learn how UNESCO Sites Are Pioneering Climate Action in Sustainable Tourism, and leading by example here. We highly recommend downloading Green Initiative’s Climate Action Guide for Tourism Destinations. This essential resource offers practical tools for reducing emissions, improving resource efficiency, and aligning with global climate goals. By following the guide, destinations can enhance resilience, attract eco-conscious travelers, and lead in sustainable tourism. It’s a must-have for those committed to making a positive impact. Contact us to learn more about our projects, certifications, and how we’re working with companies globally to shape a sustainable tourism industry.

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Setting Climate and Nature Positive Goals: A Pathway for Sustainable Business Leadership

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In today’s corporate landscape, companies are increasingly adopting climate and nature positive goals to ensure that their business activities reduce environmental harm and contribute to the restoration and preservation of ecosystems. Achieving such goals requires combining strategic planning, emission reduction, and ecosystem restoration. Since our founding, Green Initiative has been helping businesses across various sectors work toward climate positive, carbon neutral, and carbon measured certifications. These certifications enhance organizations’ environmental responsibility and strengthen their market positioning in an era when sustainability is key. What Does It Mean to Be Climate Positive? A climate positive company goes beyond net-zero emissions by actively removing more carbon dioxide from the atmosphere than it emits. This involves efforts such as reducing operational emissions, switching to renewable energy, and supporting nature-based solutions like reforestation and habitat restoration. Achieving climate positive status requires companies to go beyond simply offsetting their carbon footprint. They must engage in activities that directly benefit the environment, ensuring a net positive impact on ecosystems and biodiversity. Certification Pathways: Climate Positive, Carbon Neutral, and Carbon Measured The Green Initiative certification programs provide structured pathways for businesses to reduce their environmental impact and work toward positive outcomes for both the climate and nature: Why Climate Positive Goals Matter? Climate and nature positive goals ensure businesses contribute positively to the planet rather than simply minimizing harm. These goals align with global climate action efforts, such as the Paris Agreement, and support biodiversity preservation under the Convention on Biological Diversity. For businesses, these certifications provide reputational advantages, foster customer loyalty, and attract investment from stakeholders who value sustainability. Companies that achieve climate positive status also position themselves as leaders in the transition to a low-carbon economy. Examples of Companies Setting Climate Positive Goals Here are some examples of businesses that have successfully integrated climate and nature positive goals into their operations through partnerships with Green Initiative: 1. WorldXchange: Pioneering Climate Positive Leadership in Currency Exchange WorldXchange, the first Climate Positive Certified currency exchange company, has set new standards in the financial sector by reducing its carbon footprint by 16% between 2021 and 2023. Furthermore, WorldXchange has gone beyond emissions reductions by planting over 300 trees in Madre de Dios, Peru, and is committed to planting more than 15,000 trees, reaching Forest Friends Accelerator certified partner status. Their efforts, which contribute to carbon sequestration and global climate awareness, position WorldXchange as a forward-thinking leader in integrating sustainability into the financial services sector. 2. Estância Mimosa Ecoturismo: A Leader in Ecotourism and Conservation Located in the heart of Brazil’s Pantanal region, Estância Mimosa Ecoturismo has adopted climate and nature-positive goals to protect the unique ecosystems surrounding its operations. The company has actively reduced its carbon footprint by reforestation projects, sustainable tourism practices, and biodiversity preservation efforts while promoting responsible ecotourism. Their ongoing conservation efforts help offset emissions and contribute to the long-term health of local ecosystems, making them a model for sustainable tourism. 3. Bio-Amayu – AJE Group: Combining Business Growth with Conservation Bio-Amayu, part of the AJE Group, focuses on producing sustainable beverages while protecting the ecosystems in the Amazon Rainforest. By using responsibly sourced ingredients and supporting reforestation projects, Bio-Amayu has made strides toward achieving climate positive goals. In collaboration with Green Initiative, the company is dedicated to reducing its carbon footprint while also investing in the regeneration of Amazonian forests. Their efforts contribute significantly to carbon sequestration and biodiversity protection, exemplifying how businesses can balance economic growth with ecological preservation. 4. Inkaterra Hotels: Regenerative Tourism at Its Best A pioneer in sustainable luxury tourism, Inkaterra Hotels is a shining example of how businesses can align luxury with environmental responsibility. With operations located in some of Peru’s most biodiverse areas, Inkaterra is deeply committed to environmental conservation, scientific research, and the empowerment of local communities. By achieving climate positive certification, Inkaterra supports reforestation and biodiversity conservation projects in the Peruvian Amazon and Andes regions. These efforts are aimed at both offsetting emissions from their hotel operations and contributing to the long-term preservation of Peru’s natural heritage. 5. Kuoda Travel: Promoting Responsible and Sustainable Travel Kuoda Travel, a leading luxury travel company in Peru, has embraced climate positive goals by offering sustainable travel experiences that minimize environmental impact. By partnering with Green Initiative, Kuoda ensures its carbon neutral operations and actively supports conservation efforts through nature-based solutions. Their commitment to reducing the carbon footprint of travel while supporting local conservation projects makes them a leader in the responsible travel sector, ensuring that tourism benefits both people and the planet. How Businesses Can Set and Achieve Climate Positive Goals? For companies aspiring to be climate positive, the Green Initiative certification process provides a roadmap: The Business Case for Climate Positive Goals Businesses that achieve climate positive certification contribute to global climate action and gain a competitive advantage. These companies are well-positioned to adapt to future regulatory changes, attract eco-conscious consumers, and foster greater brand loyalty. Additionally, companies that invest in ecosystem restoration and biodiversity conservation create long-term value for the planet, ensuring that it remains resilient to environmental challenges. Conclusion: Leading the Way Toward a Climate Positive Future The path to becoming climate positive is both an environmental and business imperative. By pursuing certifications through Green Initiative, companies like WorldXchange, Estância Mimosa Ecoturismo, Bio-Amayu – AJE Group, Inkaterra Hotels, and Kuoda Travel are leading the charge in creating a sustainable future. These companies demonstrate that integrating climate and nature positive goals is achievable and essential for long-term business success. By taking proactive steps to reduce emissions and restore ecosystems, businesses can ensure they contribute positively to the environment while benefiting from the growing market demand for sustainability. Now is the time for companies to set ambitious goals and take meaningful action toward building a more resilient, sustainable world. Contact us for expert advice on implementing climate and nature positive strategies in your business.

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Recap – Webinar on Regenerative Tourism: The Key Dimension for Ecological Sustainability and Business Competitiveness

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On August 28, 2024, the Green Initiative hosted an exceptional international webinar titled “Regenerative Tourism: The New Dimension for Ecological Sustainability and Long-Term Business Competitiveness.” The event brought together a diverse group of experts, industry professionals, and global stakeholders to discuss the transformative potential of regenerative tourism. The webinar provided attendees with invaluable insights into how regenerative tourism practices are not only reshaping the future of travel but also contributing to global sustainability goals. Frédéric Perron-Welch, Head of Climate and Nature Policy at Green Initiative, kicked off the webinar with a warm welcome. “Regenerative tourism is not just about sustainability; it’s about restoring and enhancing the ecosystems and communities that make tourism possible,” said Perron-Welch, emphasizing the core philosophy of the event. Keynote Presentations Marcos Vaena – Senior Executive at IFC Marcos Vaena provided a comprehensive overview of the International Finance Corporation’s (IFC) Environmental and Social Performance Standards, illustrating how they align with the principles of regenerative tourism. He highlighted the synergies between green finance and regenerative practices, particularly in emerging markets. “In today’s world, going beyond sustainability is crucial for destinations that want to differentiate themselves in a competitive marketplace. Regenerative tourism offers a blueprint for long-term success by ensuring that tourism projects do not adversely impact the natural assets that these countries possess,” Vaena stated. He also discussed how IFC’s performance standards, which include guidelines on labor conditions, community health, and biodiversity conservation, are critical in boosting competitiveness in the tourism sector. Virginia Fernandez-Trapa – Programme Coordinator, UN World Tourism Organization Virginia Fernandez-Trapa presented a compelling discussion on the “Regenerate Pathway” of The Glasgow Declaration. She emphasized that concept challenges conventional tourism practices by focusing on not only preserving but actively restoring ecosystems. “The regenerate pathway challenges us to go beyond conventional practices, focusing on restoring ecosystems and supporting nature’s ability to draw down carbon”, said Fernandez-Trapa She highlighted how the regenerate pathway is central to the goals of the Glasgow Declaration and emphasized the need for a balanced approach that incorporates environmental, social, and economic pillars of sustainable development. “At present and in alignment with the Glasgow Declaration pathways for us is clear, that regenerative can certainly play a role in accelerating the pace of change towards the needed balance, so that we can ultimately ensure sustainable development of our societies, and we need to integrate those regenerative arteries and policies and actions”, she added. Tenisha Brown-Williams – Senior Tourism Specialist, Inter-American Development Bank Tenisha Brown-Williams captivated the audience with compelling case studies from Barbados and Brazil, showcasing how regenerative tourism can lead to transformative change. She shared the story of Walker’s Reserve in Barbados, a former quarry transformed into a thriving ecotourism destination, and the IDB‘s Salvador program in Brazil, which empowers Afro-Brazilian communities through regenerative tourism. “I want to bring us all to one common point of agreement. We can all agree that in spite of the debates around sustainable turism and regenerative…. I think we could agree that given the climate crisis and other pressing vulnerabilities the global tourism industry must embrace in a new approach, so it is imperative for all stakeholders within the tourism value chain to adopt, what is called a transformative mindset, and this shift really involves moving beyond purely economic objectives to embrace the holistic reflections, which I have highlighted… On some rhetorical questions, we need to ponder: it’s tourism a benefit to the people at the destination or to the tourists?, said Brown-Williams. “I want to propose that a mind cannot be transformed without visible proof of change and tangible evidence of its impact. So the IDB’S Tourism sector framework has a line of action which deals with original knowledge agenda for the tourism sector that covers important issues for which there is a lack of information. We also need to continue to inspire by sharing examples which strengthen community based tourism enterprises such as the examples shared in Belize, the Bahamas and Dominica, with elements of regenerative tourism at it’s core”, she added. “I propose that the future of regenerative tourism hinges on our collective recognition that it is a mindset shift, brought to life through strategic policies and programs, and fully realized through robust partnerships across the entire tourism value chain. It is in this unified understanding and collaborative effort that we will shape a truly regenerated future for the global tourism industry. As we face unprecedented challenges, regenerative tourism offers a path forward that benefits both people and the planet. By fostering inclusive, community-driven initiatives, we can ensure that tourism serves as a powerful tool for positive change and long-term resilience,” she concluded. In closing, Tenisha Brown-Williams emphasized the critical importance of regenerative tourism as a transformative force within the industry. She called on all stakeholders to embrace this new approach, which prioritizes not only environmental sustainability but also social equity and cultural preservation. Inspiring Case Studies Gabriel Meseth – Project Manager, Inkaterra Hotels Gabriel Meseth presented Inkaterra’s pioneering efforts in ecotourism and sustainable development in Peru, focusing on their initiatives in the Amazon rainforest and the Machu Picchu cloud forest. He highlighted the successful restoration of these areas and the innovative waste management strategies that have made Machu Picchu the first carbon-neutral UNESCO Designated Site. “Inkaterra’s approach to regenerative tourism is deeply rooted in scientific research and community engagement. By restoring ecosystems and empowering local communities, we are not only preserving Peru’s natural heritage but also setting new standards for sustainable tourism worldwide,” Meseth explained. He also discussed the importance of public-private partnerships in achieving these ambitious goals, citing the collaboration between Inkaterra, the Green Initiative, and local communities as a model for other regions. André Fortunato – Program Manager, CEPA (Customized Educational Programs Abroad) André Fortunato shared CEPA’s innovative approach to regenerative tourism through their study abroad programs in Costa Rica and Guatemala. He emphasized the importance of service learning and climate-positive actions in educating students and supporting local communities. “Through our programs, students not only learn about sustainability but actively contribute

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Kuoda Travel Obtains Climate Positive Certification, Reaffirming Its Leadership in Sustainable Tourism

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Kuoda Travel, a leading travel agency specializing in creating personalized experiences in South America, has achieved the prestigious Climate Positive certification by Green Initiative. This recognition goes beyond carbon-neutral status and positions the company as a pioneer in sustainable tourism in the region. Since 2014, Kuoda Travel has worked closely with Green Initiative to measure and manage its carbon footprint. This involves a comprehensive assessment of all the emissions generated by its operations, including transportation, accommodations, and activities. Furthermore, engaging in initiatives to offset and mitigate these emissions, such as supporting reforestation projects and investing in renewable energy. The agency had previously obtained Carbon Neutral certification after meticulously measuring and offsetting its carbon footprint through sustainable regional projects. With the recent attainment of the Climate Positive certification, Kuoda neutralizes its greenhouse gas emissions and creates a positive impact on the environment. The Climate Positive certification was obtained after measuring and offsetting 100% of the emissions generated in 2023, with the additional contribution of tree planting in critical areas for ecosystem restoration, such as in Madre de Dios, Peru. This achievement reflects Kuoda Travel’s unwavering commitment to protecting the natural environment and its long-term vision to drive positive change in the tourism industry. “At Kuoda Travel, we have always believed in the importance of traveling consciously, respecting, and preserving the natural wonders we explore with our clients” said Mery Calderón, founder and director of Kuoda Travel. “This commitment is reflected in our tourism operations and the events and activities we organize. By becoming a Climate Positive company, we are not only maintaining our commitment to carbon neutrality but also striving to create a real and lasting impact for future generations.“ Kuoda Travel continues solidifying its leadership in sustainable tourism with a range of initiatives. These include ecosystem restoration projects, supporting renewable energy projects by purchasing carbon credits, promoting regenerative tourism that benefits local communities and the environment, and implementing responsible practices in its operations, such as waste reduction and energy efficiency measures. These initiatives are part of their ongoing commitment to sustainability and belief that responsible tourism can make a positive impact on the world. About Kuoda Travel Founded in 2008, Kuoda Travel is a luxury travel agency based in Cusco, Peru, specializing in designing unique and personalized experiences in South America. The name Kuoda evokes expansion, improvement, learning, and growth, values that guide the company in its meticulous approach to attention to detail and sustainability. Over the years, they have been recognized for excellence in service and unwavering commitment to responsible tourism practices. This commitment has led them to set new standards in the industry, ensuring a responsible and sustainable travel experience for their clients. Their recent achievement of the Climate Positive certification is a testament to this commitment and long-term vision to drive positive change in the tourism industry.For more information, visit https://www.kuodatravel.com/about-us/. Written by Virna Chávez, from the Green Initiative Team.

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'Orchids of Machu Picchu' Exhibition in Singapore

Inkaterra: Pioneering Orchid Conservation with Blockchain Technology

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Nestled in the lush, verdant paradise of the Peruvian Andes, Inkaterra Machu Picchu Pueblo Hotel has always been a beacon for nature lovers and conservationists. The hotel, renowned for its stunning gardens and commitment to ecological preservation, recently achieved a groundbreaking milestone that marries ancient botanical wonders with cutting-edge technology. Inkaterra Asociación and Blockchain Certification Inkaterra Asociación, a sister entity dedicated to scientific research and conservation, announced a revolutionary step in its mission: using blockchain technology to certify the origin and traceability of 26 newly discovered orchid species. This advancement secures the authenticity of these delicate blooms and showcases Inkaterra’s innovative spirit in blending tradition with modernity. A Milestone in Digital Transformation José Koechlin, a visionary behind Inkaterra, pridefully shared this monumental achievement. “We are proud to announce the implementation of blockchain technology to certify the 26 species new to science found at Inkaterra Machu Picchu Pueblo Hotel. Today, thanks to our alliance with Seven Star Internazionale and this innovative certification, we reached a new milestone for our research initiatives in native orchids,” he commented, highlighting the significance of this digital transformation. Preserving Biodiversity for Over 40 Years For over forty years, Inkaterra Asociación has been at the forefront of scientific research in Peru, mainly focusing on the conservation of native orchids. Their meticulous efforts have culminated in preserving 372 species of native orchids within the gardens of Inkaterra Machu Picchu Pueblo Hotel. This impressive collection, recognized by the American Orchid Society as the largest in the world, underscores Inkaterra’s dedication to biodiversity. Global Recognition and Holistic Hospitality The hotel’s accolades speak volumes about its excellence. Named the third-best hotel brand globally in 2018 by Travel + Leisure and recognized by the United Nations as the world’s first Climate Positive hotel brand, Inkaterra has consistently demonstrated a holistic approach to hospitality. The synergy between luxury and environmental stewardship is at the heart of their ethos, and the integration of blockchain technology is a testament to their forward-thinking philosophy. Credibility and Security Through Blockchain Massimiliano Nicastro, CEO of Seven Star Internazionale, elaborated on the benefits of this innovative leap. “This marks an important milestone as Inkaterra launches the world’s first blockchain-certified Peruvian orchids, offering a means of credibility and validation of scientific studies and image registration. Furthermore, Inkaterra Asociación will use the blockchain for the pre-sale and delivery of its books worldwide through NFTs, with maximum security and transparency,” he explained. The move ensures that every orchid and scientific study associated with Inkaterra carries a seal of authenticity that is virtually unbreakable. A Global Crusade for Conservation Fernando Patrón, the commercial director of Seven Star Internazionale, added, “We are joining efforts to show the world the new fruits of Peru and its businessmen, great managers of the country that are now consolidated worldwide thanks to disruptive technology, with blockchain being the most important ally for this great crusade. On this occasion, Inkaterra’s orchids will reach Singapore and the world with blockchain technology through the management of SSI and the MinaSmart technology platform.” ‘Orchids of Machu Picchu’ Exhibition in Singapore In 2023, Inkaterra, celebrating 45 years of scientific research, inaugurated the international exhibition ‘Orchids of Machu Picchu‘ in the renowned Cloud Forest dome of Singapore’s Gardens by the Bay. This groundbreaking event, produced in collaboration with Gardens by the Bay and the Embassy of Peru in Singapore, showcases 87 native orchid species from Machu Picchu, meticulously preserved by Inkaterra through an exceptional technique that maintains their natural shape and color. First International Display of Peruvian Orchids This marks the first time this exquisite collection has been displayed abroad, capturing the intricate beauty and delicate details of Peru’s orchids. Complementing the orchid display was a scale model of the Machu Picchu Historic Sanctuary and various Peruvian orchid species and hybrids cultivated at Gardens by the Bay. An Inca-Inspired Journey Inspired by the Inca Trail, the exhibition featured a replica of the Inti Punku (Sun Gate) and a selection of artifacts from Peru’s ancient cultures, offering visitors a unique journey through history and biodiversity. The opening ceremony, attended by Singaporean authorities and dignitaries, including 16 ambassadors and Ms. Indranee Rajah, Minister of the Office of the Prime Minister, highlighted the extraordinary significance of orchids in Machu Picchu’s biodiversity. Curated by biologist Benjamín Collantes, the exhibition drew hundreds of thousands of visitors during its six-month run, fostering a deeper appreciation for the conservation of orchid species worldwide. Conclusion The alliance between Inkaterra and Seven Star Internazionale signifies more than a technological upgrade; it symbolizes Peru’s rich heritage meeting the future. As the 26 new orchid species journey across the globe, each carries a story of scientific dedication, ecological harmony, and digital innovation. Inkaterra’s pioneering spirit, coupled with its unwavering commitment to nature, sets a precedent for how traditional practices can seamlessly integrate with modern technology. The world watches as these blockchain-certified orchids bloom, not just in the gardens of Machu Picchu but in the global consciousness, reminding us of the beauty that can be achieved when the past and future converge.

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Machu Picchu Achieves Significant Reduction in Carbon Emissions Since 2021 Certification

From Heritage to Habitats: The Journey of Sustainable Conservation from Machu Picchu to the Amazon

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In 2014, UNESCO warned that Machu Picchu could be included on the list of endangered heritage sites due to poor waste management. In response, the Inkaterra Hotels Association, the Municipality of Machu Picchu, and the AJE Group implemented a circular economy model to manage waste locally. In 2015, four plants were established to process this waste. In Machu Picchu Pueblo, also known as Aguas Calientes, four tons of organic waste are generated daily due to the large influx of tourists, restaurants, and hotels. This waste is segregated and processed in a pyrolysis plant built in collaboration with Peruvian engineers and the University of Cusco. This plant converts the waste into biochar, a natural carbon that enriches the soil and helps retain carbon dioxide. Additionally, there are PET compaction plants, cardboard segregation plants, and glass processing plants. Plastic bottles are compacted and transported to a recycling plant in Lima, turning them into new bottles. These actions aim to raise awareness about the recyclable value of plastic bottles. Glass bottles are also recycled and pulverized, preventing them from ending up in the Vilcanota River. The resulting sand is mixed with concrete to create paving stones that beautify and reinforce the riverbanks. Some of these white paving stones have already been placed in Machu Picchu, marking certain areas and contributing to the beautification and strengthening of the local infrastructure. According to the World Tourism Organization, tourism activity accounts for around 8% of total CO2 emissions globally. In Peru, according to the Green Initiative, about 5% of total emissions are related to tourism. Therefore, the tourism industry worldwide and in Peru, in particular, must improve its practices and incorporate climate action as a standard between destinations and companies. A fundamental aspect of this change consists of implementing management for reducing carbon emissions (mitigation) and achieving the carbon-neutral certification promoted internationally by the Green Initiative. The certification was granted to Machu Picchu in 2021 by the Green Initiative after a certification cycle lasting five months. During this cycle, the Municipality formalized its climate commitment through the UN Climate Change – Climate Neutral Now program, aligning itself with the objectives of the Paris Climate Agreement and the recommendations for low-carbon tourism reactivation promoted by the One Planet program of the World Tourism Organization. These results confirm that tourism activity and the generation of carbon emissions are directly related, exhibiting a positive correlation. To reach its goal of reducing carbon emissions by 45% by 2030, Machu Picchu must promote tourism’s reactivation and economic recovery without increasing carbon emissions. Now, in June 2024, Machu Picchu has renewed its certification as the First Carbon Neutral UNESCO Designated Site, underscoring Machu Picchu’s commitment to sustainability and decarbonization, which continues to lead in sustainable tourism through innovative environmental initiatives and collaborative efforts. Moreover, Machu Picchu has made substantial progress in reducing carbon emissions. The total carbon footprint for 2022 was 7,117.55 tCO2eq, representing an 18.77% reduction compared to the 2019 baseline. REDD+ Brazil Nut Concessions: Pioneering Conservation and Sustainable Development in the Amazon Following the successful waste management initiatives in Machu Picchu, efforts to offset its carbon footprint led to the REDD+ Brazil Nut Concessions conservation project. Developed by the Peruvian company Bosques Amazónicos (BAM), an ally of Green Initiative, this project protects over 600,000 hectares of unique megadiverse forests in partnership with more than 800 castañeros families in Madre de Dios, Peru. The REDD+ Brazil Nut Concessions project stands out for its scale and impact. It safeguards the chestnut forests, which are home to incredible biodiversity. For over 14 years, BAM, the Green Initiative, and the concessionary families have been united in their mission to protect these forests from the looming threats of deforestation. Their approach combines sustainable economic development with environmental conservation, ensuring that the local community benefits alongside the environment. A core principle of the REDD+ Brazil Nut Concessions project is promoting economic development in harmony with nature. The project has implemented an integrated system for forest monitoring. It provides continuous technical and legal assistance to concessionary families. These families receive ongoing training in sustainable forest management, empowering them to protect their natural resources while enhancing their livelihoods. The project also offers direct economic benefits to the castañeros partners. It has developed sustainable, productive alternatives to improve the community’s quality of life. Photos by Walter H. Wust In addition to its economic and social impacts, the REDD+ Brazil Nut Concessions project makes significant strides in biodiversity conservation. Scientific expeditions as part of the BAM Science Program leverage technology and innovation to monitor the biodiversity of the chestnut forests with active participation from the castañeros community. This ensures that the conservation efforts are both scientifically robust and community-driven. Notable achievements include: These accomplishments highlight the project’s role in mitigating climate change, conserving biodiversity, and fostering sustainable development. It is a global model for integrating economic growth with environmental stewardship and community empowerment. A Model for Global Conservation The REDD+ Brazil Nut Concessions project serves as a model for conservation efforts worldwide. Integrating economic development with environmental stewardship and community empowerment demonstrates that protecting our planet’s natural resources can improve human well-being. As the world continues to grapple with climate change and environmental degradation challenges, initiatives like REDD+ Brazil Nut Concessions offer a beacon of hope. They show that innovative approaches and collaborative efforts can create a sustainable future for both people and the planet. To delve deeper into the remarkable work of the REDD+ Brazil Nut Concessions project, download the 2023 Annual Report here. Contact us for further information and supporting Green Initiative’s actions from the Andes to the Amazon. Useful links:

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Machu Picchu - Reduce Carbon Emission Footprint - Carbon Neutral Climate Certification - Green Initiative

Machu Picchu Achieves Significant Reduction in Carbon Emissions Since 2021 Certification

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Lima, June 2024 – Machu Picchu has renewed its certification as the First Carbon Neutral UNESCO Designated Site. This prestigious certification, awarded by Green Initiative, underscores Machu Picchu’s commitment to sustainability and decarbonization. Originally certified in 2021, Machu Picchu continues to lead in sustainable tourism through innovative environmental initiatives and collaborative efforts. Significant Reductions in Carbon Emissions Since its initial certification in 2021, Machu Picchu has made substantial progress in reducing carbon emissions. The total carbon footprint for 2022 was 7,117.55 tCO2eq, representing an 18.77% reduction compared to the 2019 baseline. This impressive reduction was achieved through several key strategies: Decarbonization Strategies, Innovative Waste Management and Circular Economy, and Nature Positive Initiatives Machu Picchu’s approach to waste management and circular economy has been integral to maintaining its carbon-neutral status. The renewal of Machu Picchu’s carbon-neutral certification highlights the success of various decarbonization strategies. These include: These measures have substantially reduced Machu Picchu’s carbon footprint, making it a model for sustainable tourism worldwide. Key Highlights: Collaborative Efforts for Sustainability This achievement was made possible through the collaboration of various stakeholders, including the Municipality of Machu Picchu, Grupo AJE, Inkaterra, and Tetra Pak. Support also came from World Xchange, Luz del Sur, Bosques Amazónicos (BAM), Latam, PROMPERÚ, and the National Chamber of Tourism of Peru (CANATUR). “We are proud to announce that Machupicchu renews its ‘First Carbon Neutral’ certificate. This achievement represents a significant milestone in our effort to promote circular economy models and sustainable cities, where for example, we give new life to bottles, such as Cielo Alcalina which is made 100% from recycled bottles,” says Jorge López-Doriga, Chief Communications and Sustentability Officer in AJE Group. “As a pioneer of regenerative tourism in Peru, Inkaterra is committed to conserving the natural heritage of Machupicchu,” states José Koechlin, founding president of Inkaterra. “This alliance is a success story about the goals that can be achieved when public and private sectors work hand in hand. With the support of the local community, the first destination in Latin America with a circular economy has been achieved. We Peruvians enjoy the privilege of having this cultural and natural heritage of humanity, which entails the great responsibility of caring for it for future generations.” “The result achieved in Machupicchu is the result of significant collaborative effort; however, it is necessary to attract more financial and intellectual capital, with the help of national and international actors, to expand and scale up the accumulated experience. The world needs references in climate action in tourism, and Machupicchu can be a great laboratory for climate action and circular economy of global interest,” states Tatiana Otaviano, Head of Relationship Management at Green Initiative. Mónica Montes, Sustainability Manager of Tetra Pak Andina, specifies the valuable role that the actors in the recycling chain in the country have played in achieving such an important achievement. “At Tetra Pak, we firmly believe in shared responsibility, so the contribution of major allies such as AJE, Inkaterra, the State, among others, allows the renewal of the certification of Machupicchu as a Carbon Neutral Destination to be a testimony of success. From Tetra Pak, we will continue with the commitment to make our packaging contribute to the circular economy and significantly reduce our carbon footprint, thus contributing to a better future,” commented the executive. Global Recognition and Future Goals Machu Picchu’s renewed carbon-neutral certification has received international recognition from UN Tourism, UNESCO, and UN Climate Change. Publications like Lonely Planet have also highlighted this achievement, naming Machu Picchu as one of the ‘Top 10 Best World Tourism News’ in 2021. The ongoing efforts to maintain and enhance Machu Picchu’s sustainability practices demonstrate a broader commitment to combating climate change. This milestone serves as an inspiration for other tourist destinations worldwide, showcasing the benefits of integrating climate action into tourism. As we celebrate this achievement, it is essential to continue fostering public and private partnerships and securing investments to sustain and expand these efforts. Machu Picchu’s journey towards a fully decarbonized future is a beacon of hope and a blueprint for sustainable tourism globally.

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How Companies Sharing Climate Commitments are Coming Together to Reduce Transaction Costs and Accelerate Decarbonization

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In an era when environmental responsibility is no longer optional, companies worldwide are recognizing the necessity of committing to climate action. This shared commitment is a moral imperative and a strategic business decision. By collaborating, companies are discovering that they can more effectively reduce their transaction costs and accelerate the decarbonization of their operations. The tourism industry provides a compelling example of how this synergy works. Tourism: A Case Study in Collaborative Climate Action Tourism is an industry with significant environmental impacts, but it also has vast potential for positive change. Two companies, Kuoda Travel, and Inkaterra Hotels, exemplify how businesses can leverage shared climate commitments to achieve greater sustainability and economic efficiency. Kuoda Travel: Reducing Carbon Footprints Through Sustainable Accommodations Kuoda Travel, a US-based tourism operator, is integrating accommodations that comply with international climate standards into its tourism experiences. This strategic move is more than a marketing angle; it’s a substantial step towards reducing its carbon footprint. By choosing partners who prioritize sustainability, Kuoda Travel is minimizing its environmental impact and reducing its carbon mitigation costs. This cost reduction makes their commitment to net zero emissions more feasible and financially sustainable. “At Kuoda, we dedicate ourselves to responsible business practices just as much as we encourage mindful travel practices. For this reason, we spent the last several years committed to minimizing our environmental impact as much as possible. Thanks to Green Initiative, in 2019, Kuoda became Carbon Neutral as the first step towards bold climate action and protection by signing The Glasgow Declaration on Climate Action in Tourism. In 2022, we took it one step further and became a certified Climate Positive business, going beyond neutrality alone and instead finding ways to actively benefit and improve the environment by removing harmful gasses from the atmosphere.” Inkaterra Hotels: Gaining a Competitive Edge On the other hand, Inkaterra Hotels, renowned as the first climate-positive hotel group in the world, gains a competitive advantage by partnering with like-minded companies such as Kuoda Travel. Inkaterra’s climate-positive status means they go beyond achieving net zero emissions by actively removing more carbon dioxide from the atmosphere than they emit. This distinction positions them as an attractive and responsible business partner, appealing to eco-conscious travelers and businesses. Inkaterra annually caters to more than 200,000 travellers. It has been recipient of the 2015 PURE Award on the ‘Contribution to Experiential Travel’ category; the Relais & Châteaux Environment Trophy (2013); WTTC Tourism for Tomorrow Awards in the Conservation Category (2012); Travel+Leisure Global Vision Award (2011); and National Geographic Traveler’s Best Practices Award for Sustainable Travel (2002). In 2012 Inkaterra became the first world hotel enterprise to be recognized with the International Certificate in Sustainable Tourism by the CU Green Choice Sustainable Tourism Standard. More than 4,000 locals have been trained since Inkaterra was founded. Career opportunities on hospitality, field guidance and agroforestry projects on cacao and Brazil nut, are bonded to Inkaterra’s sustainable approach. Workshops and conferences are constantly organized for local communities to raise awareness on environmental care. Logistics: Electric Trucks Powering Sustainable Distribution Delphin Group and BioAmayu have formed a partnership in the logistics sector that showcases the benefits of shared climate commitments. Delphin Group provides electric trucks for last-mile logistical services, significantly reducing emissions associated with delivery. BioAmayu, the first climate-positive fruit juice made from Amazon-sourced ingredients, benefits from this low-carbon distribution mode. This collaboration is further strengthened by AJE Group‘s investment in electric trucks, demonstrating how joint efforts can drive sustainability and operational efficiency. Through this partnership, BioAmayu can distribute its products in an environmentally responsible manner, setting a precedent for other companies to follow. The Synergy of Shared Values The collaboration between Kuoda Travel and Inkaterra Hotels, as well as Delpin Group and BioAmayu, are collaborative cases. They reflect a growing trend where companies with shared values in climate action understand the mutual benefits of working together. By aligning their business practices with environmental goals, these companies can achieve: Global Implications and Future Prospects This collaboration model is gaining traction worldwide. As more companies recognize that climate action is good for the planet and beneficial for their bottom line, we can expect to see increased partnerships similar to those of Kuoda Travel and Inkaterra Hotels. This approach is a testament to the power of collective action in addressing global challenges. In conclusion, integrating climate commitments into business operations and partnerships is proving to be a viable strategy for reducing transaction costs and accelerating the decarbonization of operations. The tourism industry’s example shows that when companies unite under a common cause, they can achieve remarkable outcomes that benefit both their businesses and the environment. Written by the Green Initiative team.

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Embracing Regeneration: A New Horizon in Tourism

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In the shadow of overtourism, climate change and cultural erosion, the tourism industry is at a crossroads, with one path leading to a deeper, more holistic approach known as regenerative tourism. This forward-thinking concept seeks not only to mitigate the negative impacts of travel, but to actively improve the environmental, social and economic fabric of destinations worldwide. Through the lens of real examples, we explore the transformative power of regenerative tourism and its potential to redefine our travel experiences. The Essence of Regenerative Tourism By aiming to leave destinations better than they were found, regenerative tourism goes beyond traditional sustainability. It focuses on revitalising ecosystems, strengthening community ties and ensuring tourism supports the overall wellbeing of host areas. It’s a method that sees tourists as active participants in regeneration, not just visitors. Real-World Examples of Regenerative Tourism Brazil: Sustainable Tourism in Bonito, Mato Grosso do Sul The region of Bonito in Mato Grosso do Sul, Brazil, has become a beacon of regenerative tourism. Known for its crystal-clear rivers and rich biodiversity, the city of Bonito has achieved Carbon Neutral Certification and has implemented strict environmental regulations and innovative practices to ensure that tourism makes a positive contribution to the conservation of the environment and the well-being of the community. As a result, tour operators and local stakeholders such as Rio da Prata Recanto Ecológico and Estância Mimosa are working together to preserve the area’s natural beauty while offering tourists an immersive experience in one of Brazil’s most stunning natural landscapes. Costa Rica’s Conservation Efforts Costa Rica’s commitment to nature is evident from its extensive network of national parks and protected areas, which cover more than a quarter of its land area. The country’s innovative payment for ecosystem services program compensates landowners for conserving forested areas, thus promoting biodiversity and attracting eco-conscious travelers. Tourism companies in Costa Rica such as Tulu Travel and Swetours are helping to conserve the country’s rich biodiversity and reforest areas destroyed by deforestation through regenerative tourism initiatives. Green Initiative’s Forest Friends project in Costa Rica’s Osa Peninsula has also attracted the attention of other companies such as CEPA, which has not only reduced its carbon emissions (CO2e) from its study abroad programmes in 2021, but has also planted over 4,000 native trees to date. In the lush landscapes of the Peninsula de Osa, Green Initiative has partnered with the local Saimiri Foundation to undertake a significant ecosystem restoration project. This collaboration focuses on reviving the region’s rich biodiversity including many endangered species, in particular the Tití Monkey which is threatened by deforestation for agriculture and development. By integrating regenerative practices into the local tourism model, they ensure that every visitor contributes to the environmental health of the area, turning what was once a footprint into a lasting positive impact. New Zealand’s Pioneering Approach New Zealand has long been at the forefront of integrating sustainable practices into its tourism sector. The country has taken this commitment further by embracing the principles of regenerative tourism. Tourism New Zealand’s strategy is to encourage visitors to travel more consciously and engage in activities that have a positive impact on the local environment and communities. One example is the Tiaki Promise, where visitors pledge to look after Aotearoa New Zealand for future generations by committing to care for the land, sea and wildlife by treading lightly and leaving no trace; to travel safely by showing care and consideration for all; and to respect the culture and local communities by travelling with an open heart and mind. The Transformation of Palau The Pacific island nation of Palau has introduced a pioneering policy to ensure that tourism contributes positively to the environment and local communities. The Palau Pledge is a formal promise that all visitors must sign upon arrival, committing them to act in an ecologically and culturally responsible way on the island. This initiative, combined with sustainable tourism practices and vast marine protected areas helps to protect and regenerate Palau’s delicate island and marine ecosystems. Peru: Pioneering Projects in the Amazon and Dry Forests In Peru, Green Initiative works closely with Inkaterra Associación to regenerate critical ecosystems in two distinct regions: Tambopata in the Madre de Dios region, one of the planet’s most biodiverse areas, with a high plant biodiversity of up to 300 tree species/ha, and the Chaparrí Ecological Reserve in the Lambayeque dry forests, where the aim is to safeguard animal and tree species including several IUCN Red List species such as the Andean Bear. Travel agencies in Peru like Kuoda Travel are contributing to the conservation of the region by actively participating in the restoration of ecosystems. These Forest Friends projects not only aim to restore the natural environment but also involve local communities in tourism, ensuring that they benefit economically and socially while maintaining their cultural heritage. This approach has proven effective in preserving biodiversity and enhancing the ecological resilience of these vital areas. Slovenia: A Green Heart in Europe Slovenia is setting benchmarks for regenerative tourism in Europe. Recognized as one of the continent’s greenest countries, Slovenia promotes eco-friendly tourism through its Green Scheme of Slovenian Tourism (GSST), a certification program that supports sustainable development. The country’s emphasis on preserving its natural landscapes and promoting local cultures has contributed to the regeneration of rural areas, turning them into thriving tourist destinations that prioritize the well-being of nature and inhabitants alike The Path Forward These examples illustrate regenerative tourism’s profound impact on preserving and enhancing destinations for future generations. By focusing on regeneration, the tourism industry can contribute to solving global challenges like climate change, biodiversity loss, and social inequality. The success of regenerative tourism hinges on collaboration among all stakeholders—governments, businesses, local communities, and tourists. It requires a shift in mindset from merely using natural and cultural resources to actively contributing to their resilience and revival. Green Initiative’s Role in Shaping Climate Action in Tourism Green Initiative’s contribution to regenerative tourism extends beyond project-specific collaborations. As members of the Glasgow Declaration for Climate Action in Tourism,

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