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Setting Climate and Nature Positive Goals: A Pathway for Sustainable Business Leadership

In today’s corporate landscape, companies are increasingly adopting climate and nature positive goals to ensure that their business activities reduce environmental harm and contribute to the restoration and preservation of ecosystems. Achieving such goals requires combining strategic planning, emission reduction, and ecosystem restoration. Since our founding, Green Initiative has been helping businesses across various sectors […]

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How UNESCO Heritage Sites are Integrating Climate Action - Green Initiative

How UNESCO Designated Sites are Integrating Climate Action

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Bonito and Machu Picchu: The Power of Twin UNESCO Designated Sites Pioneering Climate Action in Tourism In a time where climate change poses significant challenges to our planet, the tourism industry is stepping up to play a crucial role in mitigating its impact through the Glasgow Declaration for Climate Action in Tourism. In this context, two

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The Synergy Between Electric Vehicles and Renewable Energy: Powering a Greener Future

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Electric vehicles are synonymous with a green lifestyle. However, few Americans (4%) own an electric vehicle (EV), or are seriously considering purchasing one (12%), according to 2023 data from Gallup. Another 43% of U.S. adults say they may consider purchasing an EV in the future, while 41% “unequivocally say they would not.” For those who are

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Machu Picchu Achieves Significant Reduction in Carbon Emissions Since 2021 Certification

From Heritage to Habitats: The Journey of Sustainable Conservation from Machu Picchu to the Amazon

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In 2014, UNESCO warned that Machu Picchu could be included on the list of endangered heritage sites due to poor waste management. In response, the Inkaterra Hotels Association, the Municipality of Machu Picchu, and the AJE Group implemented a circular economy model to manage waste locally. In 2015, four plants were established to process this

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Machu Picchu - Reduce Carbon Emission Footprint - Carbon Neutral Climate Certification - Green Initiative

Machu Picchu Achieves Significant Reduction in Carbon Emissions Since 2021 Certification

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Lima, June 2024 – Machu Picchu has renewed its certification as the First Carbon Neutral UNESCO Designated Site. This prestigious certification, awarded by Green Initiative, underscores Machu Picchu’s commitment to sustainability and decarbonization. Originally certified in 2021, Machu Picchu continues to lead in sustainable tourism through innovative environmental initiatives and collaborative efforts. Significant Reductions in

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Machu Picchu – The First UNESCO Designated Site – To Renew Its ‘Carbon Neutral’ Certification

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On June 27th, 2024, Machu Picchu will proudly announce the renewal of its prestigious certification as the world’s first Carbon-Neutral UNESCO Designated Site, granted by the Green Initiative. This achievement follows a rigorous certification process that began in 2021, involving comprehensive analyses of scopes 1, 2, and 3 emissions. This time, the carbon footprint data

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Continental Travel Peru: Pioneering Carbon-Neutral Business Travel with Green Initiative

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Continental Travel is setting the bar high in the business travel industry in Peru with its global commitment to carbon neutrality. At Green Initiative, we are pleased to announce that Continental Travel has started its journey to decarbonize its corporate operations and services. This strategic leadership decision follows several years of investments in sustainability efforts.

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The Importance of Environmental Protection and Climate Change Mitigation in Marketing Strategies

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Incorporating environmental protection and climate change mitigation into a company’s marketing strategy is crucial in today’s business landscape. However, to avoid the pitfalls of greenwashing, companies must ensure their initiatives are genuine and transparently reported. Today’s consumers are not just aware but highly conscious of environmental issues. They demand authenticity from the brands they support.

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How Companies Sharing Climate Commitments are Coming Together to Reduce Transaction Costs and Accelerate Decarbonization

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In an era when environmental responsibility is no longer optional, companies worldwide are recognizing the necessity of committing to climate action. This shared commitment is a moral imperative and a strategic business decision. By collaborating, companies are discovering that they can more effectively reduce their transaction costs and accelerate the decarbonization of their operations. The

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Grupo AJE: A Blueprint Example for Sustainable Tourism Worldwide

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Since 2014, Grupo Aje has championed the Natural Revolution, spotlighting indigenous communities and UNESCO World Heritage sites. The aim? To transform these tourist destinations into carbon-neutral havens. Machu Picchu is now a shining example, inspiring other cities to follow suit. Tourist Destinations on the Path to Carbon Neutrality “We are living in the climate era,”

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