Green Initiative

Plastic pollution in the Brazilian coast perceptions from hotel managers on the consumption of disposables

Plastic Pollution In The Brazilian Coast Study: Perceptions From Hotel Managers On The Consumption Of Single-Use Plastic Disposals

Introduction Plastic pollution is a growing global concern, representing about 12% of all waste worldwide, with production rapidly increasing. By 2019, plastic production reached 396 million tons annually, equating to about 53 kilograms per person per year. Despite this massive production, only 9% of all plastic produced has been recycled. Brazil alone generates 11.3 million tons of plastic waste per year, making it the fourth-largest producer of plastic waste in the world. Single-use plastics (SUPs), like bottles, cups, and packaging, account for a significant portion of this pollution, with their improper disposal leading to severe ecological impacts, particularly in marine environments. The study aims to explore the perceptions of hotel managers on the Brazilian coast regarding the consumption and management of SUPs, their impact on tourism, and the challenges faced in transitioning to more sustainable practices. By focusing on these stakeholders, who play a direct role in managing tourist interactions with the environment, it seeks to provide insights into the broader implications of SUPs for the tourism industry in Brazil. Impact of Single-Use Plastics on Coastal Tourism The study highlights a range of perspectives from hotel managers on the issue of plastic pollution. While some see it as a significant problem that directly affects the attractiveness of coastal areas, others view it as a minor concern. The majority of managers acknowledge the environmental damage caused by SUPs but note that economic factors often drive decision-making, prioritizing cost savings over ecological considerations. Plastic pollution not only mars the natural beauty of tourist destinations but also imposes high cleaning costs on local businesses. Some hotel managers expressed frustration over the lack of government support for waste management, often leaving them to bear the burden of maintaining clean beaches. These efforts are crucial, as the presence of littered beaches can deter tourists and reduce their overall experience, impacting the local economy. Management of Single-Use Plastics in Hotels All participating hotels reported using SUPs, primarily in the form of cups, bottles, and packaging. However, only a small percentage actively engaged in initiatives to reduce or replace these items. Strategies to manage plastic use included replacing plastic straws with biodegradable alternatives, conducting environmental education for guests and staff, organizing beach clean-up efforts, and implementing internal training programs to reduce plastic use. Despite these efforts, several barriers hinder progress toward sustainable practices. Hotel managers cited the unavailability of cost-effective and high-quality plastic alternatives, resistance from consumers who prefer the convenience of disposables, and a lack of strong leadership and investor support as significant challenges. Additionally, many businesses struggled with implementing circular economy principles, indicating a need for more comprehensive industry changes. The Role of Circular Economy in Addressing Plastic Pollution The study underscores the importance of moving from a linear model of consumption and disposal to a circular economy approach. In a circular economy, products are designed to minimize waste and are either reusable, recyclable, or biodegradable. This shift requires a collective effort involving changes in consumer behavior, innovations in product design, and supportive policies from both the private sector and governments. However, the implementation of circular economy principles in the hospitality industry remains limited due to a lack of understanding and the practical challenges of changing established systems. Many hotel managers were unaware of how to integrate these principles into their operations, indicating a need for more education and advocacy around sustainable practices. Impact of the COVID-19 Pandemic on Plastic Use The COVID-19 pandemic has significantly worsened the issue of plastic pollution. The surge in the use of disposable items like masks, gloves, and single-use packaging has contributed to an increase in plastic waste. This situation presents additional challenges for coastal regions that are already grappling with the impacts of plastic pollution on their ecosystems and tourism activities. The pandemic’s impact on waste generation emphasizes the need for a renewed focus on developing sustainable solutions that balance health and environmental concerns. Efforts to reduce plastic use must adapt to the new reality, incorporating hygiene requirements without compromising on sustainability goals. Recommendations for Sustainable Management of Plastics To address the plastic pollution crisis effectively, the study suggests several key strategies: Conclusion The study provides valuable insights into the challenges faced by coastal hotel managers in Brazil regarding the management of SUPs. While there is a growing awareness of the environmental issues posed by plastic pollution, economic concerns and a lack of alternative solutions hinder significant progress. The COVID-19 pandemic has exacerbated these challenges, increasing the demand for disposable items and complicating efforts to reduce plastic waste. To move towards a more sustainable future, there is a pressing need for broader adoption of circular economy principles, stronger regulations, and a shift in consumer and industry behavior. By addressing these challenges, the hospitality sector can play a pivotal role in reducing plastic pollution and safeguarding the natural beauty of Brazil’s coastal regions for future generations. We want to extend our heartfelt thanks to Jaqueline Gil, our Scientific and Technical Advisory Council member, for allowing us to share this important research. The study, titled “Poluição plástica no litoral brasileiro: percepções de gestores de meios de hospedagem sobre consumo de descartáveis,” was authored by David Leonardo Bouças da Silva, Jaqueline Gil, Elimar Pinheiro do Nascimento, Helena Araújo Costa, and Ravel Paixão. Published in the Revista Brasileira de Pesquisa em Turismo (RBTUR), São Paulo, volume 16, e-2481, in 2022. We appreciate the opportunity to bring greater attention to these valuable findings. We recommend the reading of the full study, that can be accessed here: https://doi.org/10.7784/rbtur.v16.2481. If your organization is facing challenges with plastic pollution and the management of single-use plastics (SUPs), we encourage you to contact us at Green Initiative. Our advisory services supports businesses in adopting sustainable practices, navigating the complexities of waste management, and transitioning to a climate and nature positive circular economy model. By partnering with us, you can overcome these obstacles and take meaningful steps toward reducing your environmental impact while enhancing your climate and nature sustainability credentials. Contact us here. Suggested articles:

Plastic Pollution In The Brazilian Coast Study: Perceptions From Hotel Managers On The Consumption Of Single-Use Plastic Disposals Read More »

Welcome Érico Mendonça: A Pioneer and Visionary in Sustainable Tourism

We are thrilled to welcome Érico Mendonça, a visionary leader in Brazilian tourism, to our community. With over 35 years of experience shaping the tourism landscape in Brazil, Érico has held pivotal roles, including Secretary of Culture and Tourism for Salvador da Bahia and Superintendent of Tourism Investments for Bahia. He played a crucial role in coordinating the PRODETUR program, which boosted tourism development in the region. Érico’s expertise spans beyond tourism management; he has also made significant strides in tourism-real estate projects, serving as CEO of Prima S.A. His innovative leadership has resulted in landmark developments that blend economic growth with environmental stewardship. Érico is a Senior Consultant for Tourism Development Projects and co-author of the Brazilian Climate Action Guide for Tourism Destinations, a testament to his unwavering commitment to sustainable tourism. His body of work includes numerous publications on the intersection of tourism, socioeconomic development, and real estate in Brazil, making him a thought leader in the field. His notable contributions include: Érico’s work continues to influence how tourism can drive development while fostering environmental responsibility, and we continue to look forward to the impact his forward-thinking ideas will bring to the future of tourism and sustainability. Welcome Érico! #RegenerativeTourism #ClimateAndNaturePositiveTourism 💚🌍🌳🐒👨‍👩‍👧‍👦🏆

Welcome Érico Mendonça: A Pioneer and Visionary in Sustainable Tourism Read More »

A. Hartrodt Perú Strengthens Position as a Leading Sustainable Logistics Provider with Carbon Neutral Certification

A. Hartrodt Perú Strengthens Position as a Leading Sustainable Logistics Provider with Carbon Neutral Certification

A. Hartrodt Perú, a key player in the country’s logistics sector, continues solidifying its position by offering comprehensive and innovative transportation and supply chain solutions. With over a century of experience and presence in 47 trading nations, A. Hartrodt blends global expertise with a local focus to address the unique challenges clients face in an increasingly competitive and sustainability-conscious market. A. Hartrodt Perú actively focuses on reducing its carbon footprint and optimizing processes to minimize ecological impact. In response to the growing call for climate action, the company has made notable progress by measuring emissions across its three offices in Peru, assessing service-related and employee-generated emissions across 14 distinct sources. A key milestone in this effort is A. Hartrodt Perú’s recent carbon-neutral certification, achieved in collaboration with Green Initiative. This certification highlights the company’s commitment to offsetting its operational emissions and reinforces its position as a leader in environmentally responsible logistics. Driving Sustainability Through Cleaner Fuels, Circular Economy, and Responsible Supply Chain Practices Looking ahead, A. Hartrodt Perú plans to implement a comprehensive climate action plan to reduce its carbon footprint progressively, encourage circular economy initiatives, and promote responsible practices throughout its supply chain. The company is also preparing to adopt cleaner fuels, transition to coolants and refrigerants with lower Global Warming Potential (GWP), and prioritize carbon-neutral travel. Once underway, these initiatives will not only enhance operational efficiency but also affirm A. Hartrodt Perú’s dedication to preserving natural resources and benefiting the communities in which it operates. Leading the Industry, Strengthening Resilience, and Unlocking New Business Opportunities By embracing this commitment, A. Hartrodt Perú contributes to the global fight against climate change and sets a standard for others in the industry to follow. This certification and the company’s holistic approach to sustainability enhance its reputation among clients and open new business opportunities, particularly with partners prioritizing sustainability in their supply chains. Furthermore, A. Hartrodt Perú bolsters its resilience to future environmental regulations while reinforcing its pledge to a greener future. A Strategic Asset for Leading the Future of Sustainable Logistics As demand for sustainable transport solutions continues to rise, A. Hartrodt Perú’s carbon-neutral certification becomes a strategic asset, enabling the company to remain competitive and responsible in the years to come. Looking ahead, A. Hartrodt Perú is poised to lead the logistics sector toward a more sustainable future, with plans to continuously evolve its climate action strategies and further reduce its environmental footprint. Collaborate for Sustainable Growth and Resilient Supply Chains We invite businesses and partners to join us on our journey toward a greener future. By working together, we can create more sustainable supply chains, reduce environmental impact, and unlock new opportunities for growth. To learn more about our climate action initiatives and how we can help you achieve your sustainability goals, please get in touch with us at greeninitiative.eco/contact/. Written by Virna Chavez from the Green Initiative team. Related articles

A. Hartrodt Perú Strengthens Position as a Leading Sustainable Logistics Provider with Carbon Neutral Certification Read More »

Celebrating World Tourism Day with a Global Milestone Green Initiative Wins as World's Leading Sustainable Organisation

Celebrating World Tourism Day with a Global Milestone: Green Initiative Wins as World’s Leading Sustainable Organisation

On this World Tourism Day, Green Initiative is honored to share a significant achievement: winning as the World’s Leading Sustainable Organisation at the 2024 World Sustainable Travel & Hospitality Awards! This recognition underscores our commitment to a greener, more sustainable tourism industry that regenerates rather than depletes. We extend our deepest gratitude to everyone who voted for us and supported our mission to lead the way in sustainable tourism, climate, and nature positive business. This achievement is as much yours as it is ours!” A Legacy of Impactful Tourism Green Initiative has always believed that tourism can be a driving force for good. We’ve pioneered sustainable tourism practices that balance business competitiveness with ecological preservation through our work with partners like Inkaterra Hotels, WorldXchange, and CEPA (Customized Educational Programs Abroad). What It Means to Be the World’s Leading Sustainable Organisation Winning this prestigious award is more than a recognition—it’s a reminder of our responsibility. From reducing the carbon footprints of our certified businesses to pioneering regenerative tourism models, we’ve made great strides in proving that tourism can benefit both people and the planet. Our Ongoing Commitment As we celebrate this milestone, we reaffirm our dedication to continuing our work with partners and clients worldwide to reduce emissions, restore ecosystems, and create sustainable livelihoods for local communities. As we mark World Tourism Day and celebrate this momentous win, we invite you to be part of this journey. Let’s work together to make travel sustainable, responsible, and regenerative—so that future generations can continue to explore the world while preserving its natural beauty. Designated Sites are Integrating Climate Action UNESCO-designated sites like Bonito and Machu Picchu are leading the way in integrating climate action into tourism through innovative practices such as carbon measurement, ecosystem restoration, and waste management solutions. By adopting climate-smart approaches, these destinations are not only reducing emissions but also enhancing community resilience and attracting eco-conscious travelers. Green Initiative’s collaboration with these iconic sites showcases how tourism can actively contribute to global climate goals and serve as a model for sustainable tourism worldwide. Explore our full article to learn how UNESCO Sites Are Pioneering Climate Action in Sustainable Tourism, and leading by example here. We highly recommend downloading Green Initiative’s Climate Action Guide for Tourism Destinations. This essential resource offers practical tools for reducing emissions, improving resource efficiency, and aligning with global climate goals. By following the guide, destinations can enhance resilience, attract eco-conscious travelers, and lead in sustainable tourism. It’s a must-have for those committed to making a positive impact. Contact us to learn more about our projects, certifications, and how we’re working with companies globally to shape a sustainable tourism industry.

Celebrating World Tourism Day with a Global Milestone: Green Initiative Wins as World’s Leading Sustainable Organisation Read More »

Green Initiative National Tourism Award Prêmio Nacional Do Turismo

Green Initiative Two Brazilian Partners as Finalists in the National Tourism Award 2023

We are thrilled to announce that two of our esteemed partners have been selected as finalists for the prestigious National Tourism Award 2023: Tourism Transforming Lives (“Prêmio Nacional Do Turismo 2023: O Turismo Transformando Vidas”), held by the Brazilian Ministry of Tourism. The Green Initiative team is proud to showcase the outstanding initiatives of: We are immensely proud of our partners for their remarkable contributions to Brazilian tourism, such as the “Guia Brasileiro De Ação Climática Para Empresas e Destinos Turísticos” (Brazilian Climate Action Guide For Tourism Businesses and Destinations), developed by Green Initiative in alliance with the brazilian Ministry of Tourism and EMBRATUR (Brazilian Agency for International Tourism Promotion), promoting sustainability, and setting global benchmarks. These initiatives not only represent excellence in the field but also demonstrate a commitment to environmental responsibility and positive climate action. Congratulations to Fundação de Turismo de Mato Grosso do Sul and Estância Mimosa Ecoturismo LTDA! Your dedication to transforming tourism and the environment is truly commendable, and we look forward to witnessing your success in the upcoming awards ceremony. We encourage everyone to support and celebrate these remarkable initiatives. To contact us, please click here.

Green Initiative Two Brazilian Partners as Finalists in the National Tourism Award 2023 Read More »

Limatours Tourism in Peru and Carbon Neutrality in Action - LimaTours Sets a New Standard for Sustainable Tourism in Peru

LimaTours Sets a New Standard for Sustainable Tourism in Peru

Tourism in Peru and Carbon Neutrality in Action With its tremendous growth and global reach, the tourism industry has become a significant contributor to carbon emissions and environmental degradation. As the world grapples with the pressing challenges of climate change, tourism operations must embrace sustainable practices and take the lead in mitigating their impact. LimaTours, a prominent Peruvian tour operator, has emerged as a trailblazer in this endeavor by becoming Peru’s first Carbon Neutral tourism operator and one of the pioneers worldwide. Their commitment to climate action, as embodied by their participation in the Glasgow Declaration for Tourism and Climate Action, is a testament to their dedication to supporting the goals of the Climate Paris Agreement. Recognized by the United Nations Framework Convention on Climate Change (UNFCCC) and certified by Green Initiative, LimaTours is now poised to transform the industry by decarbonizing its value chain and offering innovative carbon-neutral tourism services. The Urgent Need for Climate Action in Tourism The tourism industry’s rapid growth has come at a cost to the environment. The carbon footprint of transportation, accommodation, and various tourism-related activities has contributed significantly to greenhouse gas emissions. With climate change posing unprecedented risks to natural and cultural heritage sites, biodiversity, and local communities, the tourism sector must positively collaborate and act urgently to reduce its climate impact. The industry can play a vital role in mitigating climate change and safeguarding destinations for future generations by introducing climate action measures, such as carbon neutrality. LimaTours: Pioneering Climate Action in Tourism LimaTours, a renowned tour operator deeply rooted in Peruvian hospitality, has emerged as a leading force in sustainable tourism. Their recognition as Peru’s first Carbon Neutral tourism operator and one of the global pioneers highlights their unwavering commitment to sustainability and climate responsibility. By actively participating in the Glasgow Declaration for Tourism and Climate Action, LimaTours has joined hands with other industry stakeholders to address the urgent need to mitigate the tourism industry’s carbon footprint. Leading the Charge with Carbon Neutrality LimaTours’ achievement of being certified as the first Carbon Neutral tourism operator in Peru is a significant milestone in the industry’s journey toward sustainability. Recognized by the UNFCCC and certified by Green Initiative, LimaTours has become a shining example for other tourism operators. LimaTours has engaged in a solid carbon footprint management process by measuring, reducing, and offsetting its carbon emissions, internalizing climate action at the DNA of its business model. This milestone catalyzes change, promoting innovation in LimaTourism services and efficiency in their overall tourism operations. Decarbonizing the Value Chain LimaTours understands that true sustainability extends beyond achieving carbon neutrality. They are committed to decarbonizing their entire value chain by implementing innovative practices that reduce emissions at every stage of their operations. By addressing transportation, accommodation, and activities, LimaTours aims to minimize its carbon footprint while ensuring exceptional experiences for its customers. Through collaboration with partners and suppliers, they are driving the adoption of climate-smart practices throughout the tourism ecosystem. LimaTours climate action proposition focuses on reducing its carbon emissions and providing innovative, carbon-neutral tourism services. They are on the way to revolutionizing the industry by introducing climate-friendly initiatives and offering unique experiences that prioritize carbon-neutral tourism. From eco-lodges powered by renewable energy to carefully curated tours promoting local culture and conservation, LimaTours is reshaping how travelers explore Peru. Are you looking for support to achieve Carbon Neutrality for your tourism business? Look no further! The Green Initiative team is here to help you on your sustainability journey. Our dedicated experts are committed to assisting companies like yours in reducing carbon emissions and working towards achieving Carbon Neutrality. With our extensive knowledge and experience in green initiatives, we provide customized solutions tailored to your specific needs. Whether you need guidance on measuring your carbon footprint, implementing energy-efficient practices, or exploring renewable energy options, our team will work closely with you to develop a comprehensive plan. By partnering with the Green Initiative team, you will gain access to a network of sustainability experts, industry best practices, and cutting-edge technologies. Our team will provide ongoing support, monitoring progress, and offering guidance to ensure your journey towards Carbon Neutrality is successful. Together, let’s make a positive impact on the environment and demonstrate your commitment to sustainability. Contact us today to learn more about how the Green Initiative team can support your company on its path to achieving Carbon Neutrality. Contact us here today!

LimaTours Sets a New Standard for Sustainable Tourism in Peru Read More »

Achieving Carbon Neutrality The Race to Transform Last-Mile Delivery

Achieving Carbon Neutrality

The Race to Transform Last-Mile Delivery The rapid growth of e-commerce and online shopping has led to a significant increase in last-mile delivery. Last-mile delivery refers to the final stage of the delivery process, where packages are transported from local distribution centers to the end consumer. While this has made shopping more convenient for consumers, it has also increased carbon emissions, contributing to climate change. Last-mile delivery is a critical component of the supply chain and accounts for a significant portion of a company’s carbon footprint. According to a report by the World Economic Forum, last-mile delivery accounts for up to 53% of a product’s total carbon footprint. This is due to inefficient routing, multiple trips to the same location, and the use of vehicles powered by fossil fuels. As the demand for online shopping continues to grow, so does the number of delivery vehicles on the road, leading to an increase in carbon emissions. According to a report by the European Environment Agency, the transport sector accounts for approximately 25% of global greenhouse gas emissions. This highlights the urgent need for companies to adopt sustainable practices in their last-mile delivery operations. Strategies for Achieving Carbon Neutrality in Last-Mile Delivery Operations Companies can adopt various strategies to achieve carbon neutrality in their last-mile delivery operations. One of the most effective strategies is replacing traditional delivery vehicles with electric ones. Electric vehicles are a low-carbon emissions alternative with lower operating costs than traditional ones. Companies like Amazon, UPS, and DHL have already started integrating electric vehicles into their fleets. Amazon, for example, plans to have 100,000 electric delivery vehicles on the road by 2030. Another strategy is to use alternative fuels such as biofuels or hydrogen fuel cells. Biofuels are derived from renewable sources such as vegetable oil, while hydrogen fuel cells produce electricity by converting hydrogen and oxygen into water. Both alternatives have significantly fewer emissions than traditional fossil fuels.Optimizing delivery routes can also help reduce carbon emissions. Using technology such as route optimization software, companies can plan the most efficient routes for their delivery vehicles, reducing the miles traveled and the emissions produced. In addition, some companies are exploring innovative climate-smart solutions to reduce the carbon footprint of last-mile delivery. For example, the Dutch company Bubble Post uses cargo bikes and electric vehicles for last-mile delivery in urban areas, reducing emissions and traffic congestion. Delfin Logistics provides last-mile delivery for key clients through electric trucks. The startup Volta Trucks is developing an electric delivery vehicle specifically designed for last-mile delivery in urban areas, with a range of up to 95 miles on a single charge. Despite the progress made by some companies, there are significant challenges to achieving carbon neutrality in last-mile delivery. One of the main challenges is the cost of implementing sustainable practices. Electric vehicles, for example, are currently more expensive than traditional vehicles, and companies may need more resources to invest in them. Also, another challenge is the lack of infrastructure to support sustainable practices. This includes the lack of charging stations for electric vehicles and the limited availability of alternative fuels. Another example that can be mentioned is Origem, a Brazilian startup that specializes in the production and manufacturing of electric motorcycles for professional use. Its innovative approach to electric mobility is revolutionizing the industry in Brazil. By providing affordable zero-emissions vehicles , developing route optimization software, and implementing a convenient battery swap system, the company is spearheading the transformation toward sustainable and efficient transportation. With its commitment to democratizing access to electric mobility, Origem is paving the way for a greener future while supporting the operational needs of its clients. The future of last-mile delivery looks promising. With technological advancements and a growing focus on sustainability, companies are increasingly adopting climate-smart practices in their delivery operations. Green Initiative: Empowering Last-Mile Delivery Services Towards Carbon Neutrality At Green Initiative, we proudly support last-mile delivery services in this fundamental transition to carbon neutrality. Through our advisory and climate certification services, we support logistic companies worldwide to introduce climate action at the core of their business model, developing the technical capacities they need to remain competitive in what we hope will be a much greener and net-zero emissions economy.

Achieving Carbon Neutrality Read More »