In May 2025, Bonito, Mato Grosso do Sul, Brazil—a global leader in sustainable tourism—will host the International Sustainability Forum from May 29 to 31. Known for its pristine natural beauty and pioneering environmental initiatives, Bonito is the perfect venue for this pivotal event, which aims to shape discussions around energy transition and green financing ahead of the COP30 climate conference in Belém.
Why Bonito? A Model of Regenerative Tourism
Bonito is not just a popular tourist destination; it’s a carbon-neutral certified ecotourism hub. In 2022, the city made history by becoming the first tourism destination in the world to earn this certification. This milestone was achieved through a rigorous collaboration between the Fundação de Turismo de Mato Grosso do Sul (FUNDTUR) and Green Initiative, which assessed and mitigated the carbon footprint of its tourism sector.
Key climate and nature positive strategies that contributed to this certification include:
- Energy Efficiency Upgrades: Hotels, restaurants, and tourist attractions adopted energy-efficient lighting systems, such as LED technology, and installed advanced cooling and heating systems to reduce energy consumption. Public infrastructure was also optimized to lower energy usage, ensuring minimal environmental impact while maintaining comfort for visitors.
- Investments in Renewable Energy: Solar power systems were introduced in key tourist sites and accommodations, significantly reducing dependency on grid electricity. Additionally, efforts to harness wind energy and biogas have been piloted to expand renewable energy sources.
- Adoption of a Circular Economy Model: This involved implementing extensive recycling programs across the tourism sector. Hotels embraced sustainable practices, such as using biodegradable materials, reducing single-use plastics, and sourcing locally produced goods to minimize transportation emissions. Wastewater management systems were also upgraded to ensure clean water is returned to the environment.
Additionally, Bonito is home to Climate Positive Ecotourism Businesses such as Grupo Rio da Prata Ecoturismo and Estância Mimosa, which actively work to create a net positive environmental impact. Grupo Rio da Prata offers eco-friendly snorkeling and diving experiences in its pristine rivers, while engaging in large-scale reforestation efforts and water conservation initiatives. Similarly, Estância Mimosa provides guided tours through stunning waterfalls and trails while implementing carbon sequestration through native tree planting and sustainable farming practices. These businesses exemplify Bonito’s dedication to ecotourism and serve as models for sustainability in the global tourism industry.
These initiatives collectively reduce Bonito’s environmental footprint and contribute to its goal of becoming a global leader in climate-smart tourism.
Mayor of Bonito, Josmail Rodrigues, highlighted the city’s global leadership in sustainability, stating:
“Bonito is a global reference for sustainable tourism, and hosting an event of this magnitude reinforces our commitment to environmental preservation and responsible economic development. The International Sustainability Forum will be a unique opportunity to discuss innovative solutions and establish our city as a model of sustainability for Brazil and the world.”
The Significance of the International Sustainability Forum
The forum will bring together policymakers, environmentalists, scientists, and industry leaders to discuss:
- Energy Transition: This critical discussion will address the global shift from fossil fuels to cleaner, renewable energy sources. Key topics will include scaling up wind, solar, and hydropower projects, as well as the role of innovations like hydrogen fuel cells and battery storage in accelerating decarbonization.
- Green Financing: The forum will explore innovative ways to fund sustainable projects, such as carbon credits, green bonds, and public-private partnerships. Experts will also discuss mobilizing international funds to support developing countries in implementing climate-resilient infrastructure and technologies.
Bonito’s role as host is particularly symbolic. Its transformation into a carbon-neutral destination highlights the power of local initiatives to drive global change, setting an example for other regions aiming to balance economic growth with environmental stewardship.
Recognized Leadership in ESG Practices
Bonito and the state of Mato Grosso do Sul have gained national and international recognition for their sustainability efforts. In December 2024, Mato Grosso do Sul was ranked among Brazil’s top three regions for ESG practices in sustainable tourism by Embratur. This accolade underscores the state’s forward-thinking approach to tourism development and environmental conservation.
Specific achievements include:
- Establishing protected natural reserves to safeguard biodiversity.
- Launching eco-certification programs to incentivize sustainable practices among local businesses.
- Partnering with NGOs to educate communities and visitors on the importance of conservation.
Bruno Wendling, President of FUNDTUR, stated,
“Our goal is to position Bonito as a global model for sustainable and regenerative tourism by ensuring every visitor’s experience contributes positively to the environment. Hosting the International Sustainability Forum further solidifies our commitment to this mission.”
Bonito: A Destination Worth Protecting
Bonito’s unique ecosystems are its greatest treasure. Highlights include:
- The Sucuri River: Famous for its crystal-clear waters, the river offers snorkeling experiences that allow visitors to marvel at its vibrant aquatic life while maintaining strict environmental guidelines to protect the ecosystem.
- Gruta do Lago Azul (Blue Lake Cave): This stunning cave, with its striking blue waters and fascinating geological formations, is a symbol of Bonito’s natural heritage. Access is carefully managed to prevent over-tourism and preserve its delicate environment.
- Waterfalls and Forest Trails: Bonito boasts numerous hiking paths and waterfalls that immerse visitors in the region’s rich biodiversity, including endangered species. All activities are conducted under strict eco-tourism regulations to ensure minimal environmental impact.
Through carbon-neutral initiatives and sustainable tourism practices, Bonito is setting a precedent for destinations worldwide, showcasing that natural beauty and environmental responsibility can coexist.
What to Expect at the Forum
The event promises a wealth of opportunities, including:
- Expert-led Panel Discussions: These will cover topics like cutting-edge renewable energy technologies, financing mechanisms for sustainability projects, and innovative approaches to balancing economic development with conservation.
- Workshops on Green Practices: Practical sessions will teach participants how to implement sustainable measures in their industries, from adopting energy-efficient solutions to reducing waste and integrating circular economy principles.
- Networking Opportunities: The forum will attract key stakeholders in the sustainability sector, offering attendees a chance to connect with international experts, policymakers, and green technology innovators to foster global collaborations.
As the world prepares for the COP30 climate conference, Bonito stands out as a beacon of sustainable innovation and environmental leadership. Hosting the International Sustainability Forum in this Carbon-Neutral Certified city not only amplifies its commitment to protecting natural resources but also inspires other destinations to follow suit.
Bonito’s story proves that tourism and sustainability can go hand in hand, paving the way for a greener future.
By the Green Initiative Team.
